Marketer's resume: structure and guidelines for writing

In order to attract the attention of the employer, it is important to write a resume correctly. The document should interest the company and provide all the necessary information about the applicant. Next, we will tell you how to write a resume correctly for the position of marketer.

The resume of a marketer or marketing analyst is based on the same principles as documents for other professions.

The specialist business card should include the following sections.

• Contact Information (Name of applicant for work, place of residence, phone number, email). The exact address of residence is optional. Widespread practice, in which the middle name is not indicated.

• Position. The applicant must indicate what vacancy he is applying for.

• Experience. Work experience is indicated in reverse chronological order. This may be information related to work in a particular direction or data from previous places of work. If a person does not have work experience, you can indicate the internship.

• Education. This section indicates the presence of higher, secondary and other diplomas of education. Information on the passage of courses and lectures related to the profession will be useful.

• Professional skills. It is necessary to indicate the qualities that a professional marketer should possess. Without them, the employee will not be able to cope with his duties.

• Management Recommendations from previous places of work will become an important advantage and present a possible employee as a skilled specialist.

• Additional data. Here you can indicate knowledge of foreign languages, hobbies related to self-development, and so on.

Regardless of the format in which you intend to submit your resume, you must carefully approach its design.

When compiling, follow these guidelines.

• Document dimensions should not be too small or large.. The optimal volume is 1 or 2 A4 pages. All the most important information should be placed on the first sheet. If there is too much data that can be indicated in the resume, part of them should be discarded.

• Choose a comfortable and clear font. The most common size is 12 or 14. The document should be easy to read.

• If the size of the resume is 2 sheets, do not forget to indicate at the end of the page that the rest of the information is indicated on the next sheet. When preparing a document in one page, try to completely cover the text.

• Use only one font per document. The maximum that is allowed is the use of a different format for the design of headers.

• The style of the resume should be strict and clear. Headings can also be underlined or in bold.

• If you do not know how to use graphic programs, discard them when preparing a document. Better opt for a standard text editor.

• Select sections with different information. There should be some free space between them.

• Set out the information simply and clearly. Do not overload your resume with complex terminology.

• Use the following markup: the right, top and bottom margins of the page - indent 2 centimeters; left - 2.5 centimeters.

An ideal resume should include personal information about a potential employee, as well as his key skills, professional skills and more.

When preparing a document for the position of a marketer, the following are indicated as professional skills:

• deep analysis of the data;

• work with a huge amount of information;

• conducting research in the field of marketing and advertising;

• skills to work with modern software (here you can specify the names of specific programs);

• development of materials for advertising;

• analysis of promotional events and knowledge of the basics of this field.

The above information indicates that the employee will cope with certain responsibilities during the work. Employers pay special attention to the personal qualities of the applicant. For an applicant without experience in a similar position, the presence of certain characteristics indicates a desire to develop and work fruitfully.

This section indicates the following:

• love for the profession;

• desire to develop in this direction, gaining new knowledge and skills;

• decency and honesty;

• calm perception of criticism;

• attentiveness, discipline and accuracy;

• fast learner;

• resistance in stressful situations;

• excellent performance.

A cover letter is not a mandatory part of the resume, but many experts advise spending time on it. When applying for some positions, it plays a significant role. Some companies in the job description require such a letter from the applicant. This will indicate that the applicant has carefully read the requirements for the employee.

The document may describe:

• employee motivation;

• success in previous positions;

• other positive qualities of the applicant.

Rules indicating the size of the letter do not exist.One page is considered optimal. The main requirement is the availability of relevant information set forth accurately and clearly. When writing a letter, you should adhere to the official business style of presentation.

The structure of the letter is as follows:

• greeting;

• an indication of what kind of position you intend to receive;

• description of interest in working for this company and in a specific position;

• designation of relevant work experience, as well as personal qualities, showing the applicant from the best side;

• gratitude of the employer for paying attention to your letter;

• signature and contact information.

An expanded sample resume with a photograph for the position of marketer. A graphic editor was used to compile it.

A full-fledged document that you can independently compose in a standard text editor.

A short summary that includes information about both personal and professional qualities.

A clear sample resume for the position of Internet marketer. In the upper right corner is a black and white photo.

A brightly formatted document that immediately attracts attention. This is a non-standard version of the resume, which can be evaluated by the employer at a height or, conversely, cause negative emotions.