Every year in the world there are more and more brands that represent fashionable clothes for young people. However, the purchase of products manufactured in other countries can be problematic due to overpayment, as well as the absence of some brands of boutiques in Russia. That is why practical girls have recently been actively looking at domestic manufacturers of women's clothing. Of these, the Concept Club brand stands out, which is distinguished by its availability and a wide range of models.
About Brand
The successful journey of the domestic company Concept Club begins in 2005 in St. Petersburg. It was then that its founders (namely, Leonid Khanik, Anna Petrova and the Swede Lars Petterson) combined their experience and creativity to organize the production of high-quality, stylish and affordable clothes for young urban women of fashion.
To understand exactly how the brand gained such wide fame for such a short period, it is worth taking a closer look at its founders, who perfectly complemented each other and formed a strong trio of entrepreneurs. Petrova previously held a senior position in the creative department, which was engaged in the creation of experimental clothing in one popular domestic company. Hanik led a successful business related to the production of accessories for women's clothing, and the foreigner Petterson was a consultant in the field of women's fashion. The exchange of their wealth of experience allowed the Concept Club to deservedly achieve great fame and take pride of place among the leading Russian brands.
Active promotion and an effective franchising system helped the company to open as many as 10 stores in St. Petersburg by 2008, 11 in the capital, and 60 in other major cities of Russia, which is considered a great achievement for such brands.
The brand has at its disposal its own design bureau, which develops up to 12 collections of unique youth clothing per year. The brand is constantly developing and opening more and more factories that are equipped with the latest technology. Competent specialists monitor the quality of the clothes made - from the selection of materials to the supply of products to boutiques.
Currently, there are more than 150 open branded Concept Club boutiques throughout Russia, as well as about 30 in the neighboring countries.
Product Features
Concept Club is a stylish “catwalk” clothes for young girls at an attractive price. A large assortment will allow each girl to choose the most successful combinations to create a stylish look. The product motto is “Wear it!” Feel it! Love! ”, Which can be interpreted in relation not only to clothes being bought, but also to one’s way of life.
Brand clothes do not have a clear direction. Designers love experiments and present spectacular things to their customers, with the help of which they can create successful images of everyday, business and solemn style. Products are intended for girls and women from 14 to 45 years old, however, most of the clothes still have a youth focus.
The color palette and ways of decorating clothes with the brand are extremely diverse, they are designed for the tastes of most modern girls. Thanks to this, Concept Club has many fans. In addition, an affordable price and a wide range of products allow you to purchase all the necessary elements of a wardrobe for a female image at a time.
Up to 70% of all materials used in the manufacture of clothes are natural, so that the products are extremely pleasant to the touch and look not only stylish, but also quite elegant, luxurious. Thanks to the spectacular silhouettes and interesting cut things Concept Club became the best option for urban fashionistas.
Clothing collections
Each collection brings up to 80 pieces of new design to the Concept Club assortment. It includes the whole diverse range of women's clothing. The following brand collections are available (depending on the style).
Traditional Classic
It includes clothes of a classic cut, which is able to take its place among the elements of the basic women's wardrobe. It can be versatile jeans or an elegant blouse. Among the clothes of this collection, every girl will be able to find suitable things that will necessarily go into the framework of a business office dress code or will create an elegant urban look.
Modern Street Casual
The collection contains stylish things for walking with friends on the city streets. A distinctive feature is a spectacular appearance combined with comfort. Simple silhouettes and interesting prints meet fashion trends and perfectly emphasize the wardrobe of any girl. The collection includes both semi-sports products and more feminine things. Practical denim jackets, stylish shorts and overalls complete with a T-shirt or T-shirt, decorated with a bright print - and the perfect casual bow is ready.
Feminine Romantic
For lovers of tender and romantic bows, a collection is provided that includes things to create a beautiful feminine look. Flowing silhouettes combined with minimalism in decorative details make this collection even more charming. The use of elegant patterns and not very bright prints add elegance. Light dresses and stylish skirts will emphasize the beauty of its owner, and trousers made in a delicate color palette will help create a bow suitable for a date.
Glamorous Party
A collection for those who lead an active lifestyle and do not miss the opportunity to have fun. Interesting designs and spectacular decorative elements attract customers with their diversity. The collection includes cocktail dresses, mini options, as well as glamorous blouses, puffy or layered skirts, cheeky tops.
Inspirational Infinity Lingerie
The assortment of the Concept Club also includes a range of sophisticated lingerie. These are both everyday convenient options and more sexy, interesting models. In addition, the assortment provides for the presence of corsets, which will be a suitable addition to the formal dress. High-quality materials and elegant designs make the products of this collection desirable for many girls. Bright swimwear will not leave indifferent any lover of beaches.
Footwear
Concept Club presents a fairly wide range of shoes in various directions. For everyday and city bows, it’s worth buying comfortable, stylish and fairly easy-to-wear shoes, sneakers or sneakers, as well as sandals and slip-ons that attract with their feminine design.
In search of something more spectacular it is worth getting acquainted with models of elegant sandals and shoes. Their design most often includes decor elements such as metallic details, rhinestones and leather-laced straps.
In addition, the brand has in its assortment interesting models of autumn and winter shoes. For more practical girls - boots with thick soles, and for lovers of outrageous - ankle boots with a steady high heel.
Accessories
The assortment of Concept Club accessories is diverse: from stylish jewelry to bags. Jewelry design in most cases is created on the principle of "simplicity and elegance." That is why they are quite versatile and can become spectacular strokes in any bow. Here you can find everything you need: earrings, chains, beads, brooches, elastic bands for hair and much more.
Collections include feminine scarves and stylish sunglasses, with which the bow will become a little more spectacular. Especially popular are hats and belts manufactured by this brand. High-quality material, interesting decorative techniques and trendy styles make these accessories very popular.
Bags and backpacks are small. They are most often made of artificial leather, which has an interesting appearance and increased resistance to mechanical damage. Simple design and original color combinations make this category very popular among young girls.
Reviews
Girls are extremely fond of products manufactured by the Concept Club brand. Her fans note that all new collections meet their requirements. Affordable prices are the main advantage prevailing in reviews.
Natural materials, strength and stylish design help the brand to be popular among youth and beyond. In addition, many girls note the friendliness of the boutique consultants and their willingness to help. It turns out to spend less time on the choice of clothes.