Tableware

Wilmax England cookware: features and model overview

Wilmax England cookware: features and model overview
Content
  1. Brand history
  2. Advantages and disadvantages
  3. Range
  4. Reviews

Wilmax porcelain is of high quality. These are light and thin products, through which sunlight seems to penetrate, therefore they give the impression of weightless and almost airy dishes.

Brand history

For many years, Wilmax cookware has been one of the best-selling table sets in the world. This is an elite white porcelain that is ideal for home use., and for use in restaurants and other catering establishments.

The roots of the Wilmax brand go to a small manufactory in the UK, which was engaged in the supply of dishes for the Royal Court. In 2001, the popularity of white porcelain reached such heights that the manufacturer decided to expand production. For to make the price-quality ratio optimal, production facilities were moved to Southeast Asia. Now on the packaging of dishes you can see the marking "made in Malaysia." But this should not scare potential buyers - production is carried out in accordance with the highest standards accepted in England.

For many years, almost the entire volume of production goes to the European market, but in 2010 the geography of sales was significantly expanded: a representative office was opened in Moscow. Today, Wilmax cookware is available in sixty countries on all continents. - This is Europe, Asia, as well as Africa, the Middle East and Australia. At the same time, the products are created in such a way as to take into account the local mentality and regional specifics, the peculiarities of food and the needs of each market - a large team of marketers and creative designers is working on creating new models.The assortment policy of the brand includes over 500 items of dishes for various purposes, design and size.

An important factor determining the rapidly growing popularity of Wilmax is its availability - customers do not have to purchase the whole kit, since each item is available for purchase individually. This is very convenient, because usually there is no need for whole sets, and every housewife has to periodically update plates, cups and bowls.

Advantages and disadvantages

Wilmax is the utensil that is perfect for special occasions. For this reason, she fell in love with the owners of clubs, cafeterias, restaurants, large hotels, recreation centers and other organizations. Such dinner sets are indispensable for large family dinners., and a huge variety of models, shapes and varieties of dishes will make the choice even the most demanding customers.

Since Wilmax is porcelain, it is available in white. All products of this English brand have a glazed bottom and a perfectly aligned glossy surface. Thanks to this production technology, an impeccable clean look of dishes is ensured.

The dishes of this brand are distinguished by transparency - it is so thin that sunlight easily penetrates through it, giving it an even more sophisticated and sophisticated look.

Wilmax is a very thin and light product, but, despite this, they are quite durable, so they can withstand all the "hardships" of catering. Such dishes are washed both manually and in a dishwasher, they are resistant to any cleaning products, except for abrasive ones, and for a long time retain their original appearance.

All products are manufactured in accordance with European quality standards. Production technology was the result of the painstaking work of engineers who created and tested products for several decades.

At the same time, the price tag for products will pleasantly surprise every buyer - the cost of the product is small especially if you consider it from a price-quality perspective.

The many advantages of Wilmax china are the items described below.

  • Voicing. With a light hit with a wooden stick on Wilmax dishes, a thin high sound is heard, which indicates the highest quality of porcelain.
  • Security. Ecologically clean raw materials are used for the production of kitchen appliances, and all necessary sanitary and hygienic requirements are taken into account in the manufacturing process.
  • Heat resistance. English dishes can be easily used in microwave ovens and ovens, as it can withstand heat up to 300 degrees.
  • Impact resistance. The dishes are shockproof, and thickened edges give it additional resistance to chips. The production technology involves the use of compounds of magnesium and aluminum, which makes the cutlery resistant to cracking.
  • Ergonomics All manufactured dishes are easily stacked, so that the place in the kitchen can be used more rationally. You can also carry dishes placed in tall piles without risking dropping or breaking them.
  • Low degree of water absorption. This is an important plus, given that we are talking about dishes that require constant wet cleaning.

However, Wilmax porcelain ware is made of ceramics, which means that it requires a careful attitude and does not endure strong mechanical shocks. This is its main drawback.

Dishes of this brand can only be cleaned with soft sponges and a gel-like detergent - the use of abrasives and metal brushes is unacceptable.

Range

The assortment of porcelain of the English brand is extremely diverse - the collection of dishes includes absolutely everything: from plates of all kinds and forms to fruit vases, teapots and coffee pots.

Wilmax products are presented in both classic and contemporary designs.Therefore, each buyer can easily choose the option that fits perfectly into his interior. For example, round dishes are suitable for classic rooms, and the square version is for high-tech. At the same time, when creating dishes, designers are guided not only by the requirements of decorativeness - the functionality and ease of use of the product are also important for them. For example, most teapots have a fundamentally new locking mechanism for the lid, thanks to which it holds very tightly and does not fall when pouring the drink. This approach makes the tea ceremony very convenient and absolutely safe.

Baking dishes are distinguished by a recessed bottom and walls, which allows you to retain heat as long as possible.

The universality of objects lies in the fact that the same cutlery serves several purposes at once. For example, a bowl can be used as a sugar bowl, and a fruit bowl perfectly copes with the role of a bread box. A pepper mill can easily be used to add salt to cooked foods.

The crystal-white saucers have earned the best customer reviews worldwide due to their smooth curved shape. Baking dishes attract exceptional durability, resistance to odors and ease of cleaning.

The boulevards of this brand are very convenient - thanks to the handles on both sides, they can be rearranged without any special effort from place to place. By the way, this device also belongs to the universal ones - it combines the functions of a cup and a tureen.

The real table decorations will be a four-section dishwasher - each of its sections can be used for a separate dish. This item takes up very little space on the table, so it is very practical when serving.

Reviews

User reviews about Wilmax kitchen appliances are positive. Buyers talk about the style and quality of dishes, which looks spectacular during ceremonial receptions, and in everyday use. It has served for several decades without changing its original gloss.

Consumers are very pleased with a wide variety of models: Wilmax cookware collections are huge. There are even products created specifically for Japanese cuisine.

The quality of Wilmax is also indicated by the fact that in Russia one of the largest collections is represented by the well-known leading culinary television programs Julia Vysotskaya. All the dishes used in the “Eat at Home” show are packed in bright boxes with the Wilmax England logo that show the actress’s face.

The difference between the Julia Vysotskaya series and the usual Wilmax is described in the video below.

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Information provided for reference purposes. Do not self-medicate. For health, always consult with a specialist.

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