The Stone Island brand is the result of many years of work by talented designers in love with fashion and style. This Italian brand has established itself in the world market as a supplier of high quality clothing and an innovator in the development of technologies, fabrics and materials for its tailoring. Stone Island Park is the quintessence of convenience, reliability, durability and unrivaled style.
Advantage
Amazing qualities that do not allow parks of other brands to compete with Stone Island products in terms of their popularity among the people lie in the unique features of these jackets. They are characterized by such distinctive features and advantages as:
- Exceptional style. Designers of the Stone Island brand put all sharp fashion trends into this thing. They make sure that their jackets are not only warm and comfortable, but also beautiful. A unique design is developed from collection to collection, and over the decades of the company’s existence, under the Stone Island logo, several dozen iconic, trendy and unique models have been released.
- High practicality. It is sometimes difficult to create comfortable, stylish and at the same time wear-resistant wardrobe items. But Stone Island masters have been able to do this throughout the entire existence of the popular park. Its quality can be safely attributed to the premium class. At the same time, the cost of such things, although it is considered quite high, but it is fully justified by the durability and practicality of these jackets.
A proof of the high practicality of the Stone Island parks is their ability to withstand weather conditions perfectly. Rain, wind and snow will not only not disturb the owner of such a jacket, but also will not harm her herself.
- Hi-tech. The secret of such a magnificent combination of style and quality lies in the special materials used to create the legendary parks.Most of them are unique author's developments of Stone Island masters. In combination with original innovative technologies in the production of the eminent Italian brand, jackets are born whose popularity and fame are fully justified and deserved.
Ston Island Parks History
The year the first models of parks from the Stone Island brand appeared - 1982. Founder - designer Massimo Osti. But it took quite a while for this thing to conquer the market and gain universal recognition in the world of fashion - first exclusively male, and today - already female.
Aiming at the continuous improvement of the park design, Stone Island designers tried every year to produce more and more new models. And so, by about 1999, the masters of the Italian brand managed to bring their jackets to favorites.
Stone Island men's parks received recognition when they acquired the forms that are now considered classic for this type of outerwear. The cut became exceptionally elongated, the hood was invariably accompanied by fur trim. All parks also began to be equipped with a number of mandatory elements: removable parts, a high collar and additional inner cuffs, a drawstring on a cord in the hood and lower hemline (sometimes even in the waist area).
The final touches of any Stone Island parks are pockets, which have always been very numerous, and a windproof strap that conceals a zipper. Today, many brands create jackets in the image of parkas, once invented by the masters of this particular company.
The uniqueness and exclusivity of things from this Italian brand is emphasized by its emblem. The wind rose depicted on the patch, which is always located on the left sleeve in the forearm, is the very touch that allows you to distinguish Stone Island parks from any others. Most often, this "compass" is removable - it is fastened to its rightful place with the help of two buttons. But in some models there is also a sewing emblem.
Modern models
In addition to the basic characteristics inherent in all Stone Island parks, it is worth noting their seasonal variations. So, winter options are always equipped with an additional lining, it is very warm because it has a natural filler (as a rule, this is goose down). The fur, which is traditionally trimmed with a collar and / or hood, is always natural.
Autumn and spring models are characterized by water-repellent impregnation. They may also have a shortened cut. However, modern Down Jackets from Stone Island are also represented by some models that combine the qualities and trends of all seasons: they are warm, but at the same time shortened and with a waterproof coating.
To the delight of lovers of advanced technologies and their reflection in modern urban fashion, brand designers recently launched a line of stylish jackets that change color depending on the ambient temperature.
Each year, the brand releases a new collection, in which at least one new park is sure to be present.
The latest lineup currently released - Archivio - is saturated with nostalgia for past, legendary models released by Stone Island's permanent master, Carlo Rivetti. The main distinguishing feature of these jackets is the exclusive Stone Island House Check cage. If earlier the brand was exclusively male, today its collections are also aimed at women and children.
Since the new collection, although it bears the next fruits of experiments with advanced technologies and looks very fresh (it is sustained in the spirit of postmodernism), it is nevertheless imbued with nostalgia for the past victories of the brand. Therefore, I want to recall the legendary samples of Stone Island jackets.
- Tella Stella This was the name of the park model that was part of the CP Island brand Stone Island collection. Tarpaulin served as material. This jacket is dominated by marine aesthetics, style - anorak .. She received recognition from style lovers, for which her more modern modifications have been repeatedly produced. And the designer Missimo Otti immediately realized that he could not do with one collection, and founded the brand of the same name.
- Raso Gommato. This model can be called the first of Stone Island waterproof jackets. It was sewn from cotton satin with a protective polyurethane coating. The jacket turned out to be light and very stylish, in the spirit of a military.
- Alu C. The model that brought the brand worldwide fame. This is a winter jacket that looks similar to the model described above, but complemented by a warming lining and reflective elements.
- Ice Jacket. The name speaks for itself - the jacket was designed to protect its owner from the icy wind. The fabric from which this model was sewn is not only distinguished by excellent heat-shielding properties. She is able to change her color - from yellow to green - depending on the temperature in the street.
- Reflective Jacket. The result of another experiment. The material - Japanese engineering - is mottled with the smallest glass elements. This is an improved variation of the previous model, capable of not only reflecting light, but also capturing even its weakest signals. The jacket is also water repellent.
- Oltre. Nylon model. On the one hand, it protects against cold and moisture, on the other, the body in such a jacket continues to “breathe”.
- Radiale. Another military-style model. Frost-resistant pea jacket made of canvas and nylon. Incredibly warm and at the same time almost weightless jacket.
- Silve jacket
- Bronze Jacket. Two models, different in style. They are united by the same experimental technology - tailoring from cotton, combined with stainless steel and bronze.
Material
It is not difficult to guess that the main secret in the exclusivity and originality of jackets from the Stone Island brand lies precisely in the materials that are used in production. Consider the most amazing finds of the masters of this brand:
- The use of metal meshes in a fabric basis. At Stone Island, all jackets are made from materials previously created specifically for a particular model. 100% stainless steel or bronze added as a mesh to the material provides incredible strength.
- Adding the most unpredictable elements. The creators of the Italian brand were not limited to the example given above. They experimented all the time and added everything that was possible to their tissues - elements from water filters, substances used as coatings for aircraft sides and the like.
- The constant search for new production technologies. Seamless compounds, heat regulation in tissues, the highest strength and moisture resistance - these are what masters of a famous brand tirelessly seek and find.
As a result of all these experiments, several inimitable materials were released, for which the whole world is grateful to the innovators from Stone Island.
Who is wearing?
The rise in brand popularity occurred due to the fact that football fans (in Italy, England and other European countries) at the turn of the 20th and 21st centuries paid close attention to Jackets from Stone Island. In this subculture, whose adherents often get involved in street fights, durable and high-quality clothing is highly valued. It is also very important for football hooligans to adhere to some accepted insignia, and the Stone Island jacket is a very vivid indicator of who is “their own,” and therefore the fashion for parks and jackets of the Italian brand spread very quickly around the world.
This is not to say that football fans are the only fans of the brand. Moreover, if you think about it, the bulk of this subculture is young people under 30 years old. And things from Stone Island are very expensive, they are rarely affordable for a simple representative of youth. Today it is premium clothing worn by wealthy adults. And the fact that the brand has been releasing not only men's, but also women's and even children's collections for a long time makes it a family company for true connoisseurs of quality and style in clothes.
What you need to know about the logo?
- Invented by Missimo Otti in 1982.
- The idea arose in connection with the enthusiasm of the designer on military topics.
The combination of a compass and a wind rose is a hint of the sea, the fleet, the raging elements that Stone Island clothing can withstand.