In honor of the lakes: the Russian brand has released a collection of women's swimsuits named after the great lakes
There is nothing wrong with the fact that summer is ending. After all, female beauty does not end, and dressed in a swimsuit - and even more so. Russian brand Ozero Swimwear released a new, second in a row, collection of swimwear, each of which has its own "name" in honor of one of the great lakes.
The designer of the collection was Elena Cheurina, who recently became a finalist of the national competition of young designers “New Names in Fashion”.
The collection itself and the way it was presented turned out to be interesting. Models presented bathing suits, beating images with mirrors in their hands. It is possible that the designer was inspired by the phrase from the old song - “I look at you, like in a mirror, to dizziness”.
The collection includes one-piece and separate swimwear, modest and bold models, but they all have their own unique name - there are Ladoga and Oron, Seliger and Como, Vida, Rotorua, Kvareli. And this fact gives the collection some inexplicable charm that attracts attention.
All models were sewn in Bali. The main material of the collection has become italian eco-lycra. This fabric is very pleasant in contact with the body, swimwear from it quickly dries, the colors do not fade under the scorching sun. It can even be washed with bleach - she is not afraid of this. Beach oils and UV protective creams do not stain on it.
A very feminine and romantic collection has already gone on sale and so far is presented only on the manufacturer's website ozeroswimwear.com. The start of sales was made at the beginning of the velvet season - just for those who worked hard all summer and honestly earned their share of the sea and the sun in September.
Swimwear is also interesting in that you can separately combine the bottom and top from different separate models, while the cost of a top is on average $ 87 or 5,792 rubles, the bottom - $ 82 - slightly cheaper than the top.
Combined models on average cost from 152 to 172 dollars, which in translation into Russian currency is 10120 - 11452 rubles. It is noteworthy that Ozero Swimwear intends to transfer from 10% of its proceeds from sales of the new collection to charitable foundationsengaged in maintaining the cleanliness of water bodies.
Ozero Swimwear is a relatively new brand of swimwear and beachwear. Elena Cheurina gave work in the fashion industry for more than 10 years, and only after that decided to present her own brand. She has a special approach to choosing fabrics and colors. For swimwear, traditionally used Italian eco-friendly fabric Sustainable Italian lycra.
Elena lived in Malaysia for a long time, she admitted more than once what exactly longing for Russian beauties and prompted her to create the first collection. In it, by the way, swimsuits also bore the names of lakes - Constance, Vostok, Malawi, Baikal, Nero. Why lakes, you ask. Yes, everything is simple, says Elena. In Russia, people often bathe in them rather than in the seas and rivers. The lakes are quiet, mysterious, calm and harmonious. The same characteristics reflect the basic concepts of the brand.
Elena's swimwear very quickly received positive reviews from experts and began to enjoy the love of consumers.
