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Sex has nothing to do with it: for the first time in history, a transgender has become the face of a lingerie brand

A boy-born transgender who now calls himself Leyna Bloom became the first person in history British brand of lingerie for women Playful Promises. Representatives of the brand of this exquisite lingerie themselves announced their decision.

It was the transgender model who decided to entrust the most important event - the presentation of the 15th collection of underwear. Graceful lace bodysuit and panties Bloom will be surrounded by other models - girls by nature.

Leyna Bloom took part in fashion shows several times and was recognized as the first black trans woman.

Last spring, Bloom tried to become a trusted transgender model. underwear advertising. She turned to Victorias Secret and asked for a chance, but this company categorically rejected the idea of ​​using this model to promote her underwear for women. Bloom was denied collaboration.

Then Lane reacted to this failure philosophically - she noted that everyone has the right to become part of history. Everyone wants to be recognizable, how brands are recognizable. And one day surely the day will come when brands themselves want to represent someone they didn't know before. This is what happened.

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