Main color of 2020: Pantone named the color that will be the most fashionable in the coming year
International Color Research Institute Pantone finally decided on the main shade of 2020 - he became Classic Blue. If you look at the international catalog, we will find the fashionable color we need under the code 19-4052 Classic Blue.
The representatives of the institute themselves substantiated their choice, calling it its “reliable” shade “for all time,” which is invariably elegant in its simplicity.
Experts compared it to the sky at dusk. Psychologists agree with them, they believe that the classic blue gives a feeling of security and confidence.
Pantone decided to turn the hue into a multi-sensory experience to reach more people and give everyone the opportunity to experiment with blue. Institute experts hope that the experience of color experiments in 2020 will be exciting for everyone.
Color, evoking a peaceful mood, is now necessary for society, according to the International Institute of Color. Now the world is in a turbulent time, when trust and fidelity, a sense of confidence somewhere on the sidelines. And exactly now the demand for classic blue is ever greater.
For the past two decades, in December each year the institute traditionally confers the honorary title “Color of the Year” in various shades. It is believed that it was their choice that should influence the designers of clothes, interiors, and even the design of packaging for a wide variety of goods. A verdict awaits in the fashion world.
The color of the outgoing 2019 was called the shade 16-1546 - "Living Coral". He, too, was not chosen by chance: representatives of the institute assured that the Living Coral symbolizes the "innate need for optimism and joyful hopes." Indeed, this year's coral items and jewelry were at the top of demand and in all trends.
