Real Estate Sales Manager: characteristics, advantages and disadvantages, functions

A real estate sales manager is a very common profession these days. There are many people who have been working in this field for many years, but there are also newcomers who come to the profession for the first time, learn, gain experience and successfully cope with their duties. Well, those who are just planning to try themselves on this path should get acquainted with the characteristics of the profession, its advantages and disadvantages.

A real estate sales manager is a person who constantly has to communicate with people. And that means that he should look tidy outward, have a presentable appearance, competent speech, a broad outlook, a friendly attitude to his potential customers. The following points are very important for this type of activity:

• the ability to convince a person of certain things;
• it’s accessible to explain everything, sort through;
• ability to argue one’s opinion;
• be knowledgeable in the real estate market;
• be able to find a way out even in difficult situations;
• if necessary, be able to smooth out and extinguish any conflict;
• always maintain a neutral attitude, not betraying any irritation, even if the client is behaving incorrectly.

The advantages of this profession are that responsible work allows you to eventually become a specialist in your field, thoroughly understand many issues of the real estate market. All this makes it possible to acquire regular customers, earn a good reputation and attract new customers. And this, in turn, helps to make good money. In this way, There is always an incentive to carry out their work efficiently and on time. There are also disadvantages to such a job.It often happens that the client remains dissatisfied, and in such situations you need to have stress tolerance, be able to control yourself, to get out of dignity from any unpleasant situation.

Regardless of which agency a realtor is employed in, certain responsibilities are assigned to him. This is not a job where you need to surprise every day with creative finds and creative ideas, but there is a certain list of very specific responsibilities.

• The sales manager performs actions for the sale, acquisition, rental of premises, speaking on behalf of his customers.
• It organizes all the information about housing in its city and region, if necessary, in other regions, which may be interesting and useful to its customers.
• He is interested in all new buildings, so that, if necessary, he can provide comprehensive information to a potential buyer from any developer on commissioning housing.
• This specialist concludes contracts between the agency and the consumer, which reflects all aspects of cooperation.
• Searches for suitable options for apartments, houses, plots, depending on the needs of the client, which could interest him.
• Provides an opportunity for potential residents to comprehensively familiarize themselves with the property. Tells about all the pros and cons, if necessary, gives advice on the operation of housing, warning of all the nuances in advance.
• Accompanies the buyer or seller throughout the purchase and sale transaction. Agrees on meetings in all necessary institutions, for example, in justice or bank.
• If necessary, the manager should represent the interests of the client in all instances, and help resolve the issues that have arisen.
• Draw up reporting documents required by agency management.

The sales manager has the right to use all the documents available in the agency that can help him work. In addition, he can count on assistance and ask for help from his immediate supervisor if necessary, if necessary. An employee of a real estate agency may also make suggestions to management on how to improve their operations and the institution as a whole.

Real estate specialist must be sociable, have good speech, have a good command of the Russian language, know the basics of office work, be legally savvy. That is the value of such a specialist. When a client seeks help, he wants to be accompanied by a good specialist who can answer any question in terms of real estate and find a way out in difficult situations.

For this, a real estate manager should regularly get acquainted with all new laws that relate to his activities, be able to put them into practice, and also, if necessary, explain to the client all the nuances that he may not know about. Legal issues are very important in this work, and therefore it never hurts to get trained and gain additional knowledge. All kinds of courses, seminars, trainings can be of help in the work.

In addition, there is another important point. Sales Manager can be well-versed in his business, but if he is not able to win over a client and interest him, this will be a big minus and, consequently, loss of earnings. Therefore, it is extremely important to constantly expand your horizons, read a lot in order to be able to talk on different topics and support any conversation. A smart well-read person always disposes to himself, inspires confidence. In addition, you need to not only know all the laws and documents well, but also be able to explain all this to the client so that he does not have any questions and doubts.

A very good help, and in most cases the need will be ability to drive a car. It is always convenient when you have to show a lot of objects in a short period of time. This is especially true in a big city, or when housing is considered in several settlements, throughout the region.

It is necessary to take into account the fact that in all situations it is better to be honest with the client. Do not increase the payment for services at your own discretion, hide any important information about the object.