Today there are a large number of interesting young professions. Among them, it is worth noting event-managers - people who create a holiday. This type of activity has not yet been taught at universities, however, higher education will still be an advantage. The salary of a specialist directly depends on skills, experience and region.
Who is that?
Event Manager - The person who is responsible for organizing any event. And we can talk about any mass event. The event manager must organize and conduct the event at a high level, both for private and legal entities. The event manager develops the concept of the holiday taking into account the wishes of the customer, settles all the nuances that are associated with the rental of a place.
While there are no state educational institutions where such specialists would be taught everything necessary. Some knowledge can only be obtained in private schools, courses and trainings. Therefore, teachers, psychologists, and advertising workers are found in the profession.
Job responsibilities
A representative of such a profession can work for a large company or as a private entrepreneur. The event manager acts according to the job description. The document spells out everything that a specialist should do. It is worth noting that the list of tasks the employer can change at its discretion.
The main job responsibilities.
- Communication with the customer of the event. Acceptance of orders and reporting.
- Compilation of databases with contacts of customers, performers, partners.
- Making a technical order according to the features of the event. Coordination with the client.Scenario development of the event and its concept.
- Thinking over all the features of the event. Budgeting, estimates. Track costs so they don't go beyond the plan.
- If necessary, you need to develop an advertising campaign for the event. Providing visitors with brochures with the necessary information.
- Monitoring of all stages of the event, their synchronization.
- Work with staff and performers.
- Coordination of necessary issues with all participants of the event. It is necessary to constantly maintain communication with the management, client, performers.
- Reporting after the event.
- Distribution of invitations, selection of sponsors and the formation of attractive offers for them.
- Selection and invitation of journalists for the compilation of press releases.
- Preparation and submission to the authorities of reports on the work done, finances spent and final results.
- Monitoring the entire process of organizing and conducting the event.
Who is the profession for?
The work of an event manager is rather complicated, albeit interesting. The candidate must be active and active, able and love to constantly communicate with people. Be sure to have the presence of creative thinking, the ability to speak in front of a large number of people. The candidate should study oratory.
Event-manager must be able to cope with great emotional and moral stress. A specialist can be called at any time of the day to coordinate or clarify various nuances. Moreover, a perfectly tuned organization mechanism can break down at any moment, and this is a lot of stress. It is this person who is the link between all participants in the process.
It is important to be able to quickly make decisions and deal with problems of various sizes. Some of the performers may get sick, they will need a replacement. Worse, if the rented building is suddenly de-energized or some kind of emergency happens. It is important that customers are satisfied, and the event was held at a high level.
Event-manager should have such personal qualities:
- sociability, the ability to find a common language with different people;
- ability to solve serious problems in a short time;
- cheerfulness, optimism and an active life position;
- ability to think outside the box;
- high working capacity and resistance to stress;
- the presence of leadership abilities;
- mastery of oratory;
- organizational skills.
The profession itself is positive and optimistic. Event managers do not suffer from uniformity and routine. During the course of work, communication skills and organizational abilities are improved. Every professional becomes a leader who knows how to convince everyone of anything.
When not to organize events.
- The presence of speech defects or physical disabilities will become a serious obstacle.
- It is worth abandoning the profession if there are diseases of the nervous system, heart or blood vessels. An irregular working day and constant emotional stress can aggravate a state of health.
- Work is not suitable for people who take decisions for a long time. Each event has its own deadlines, in which you need to keep within regardless of the problems that arise. In any situation, you need to think quickly and clearly.
- Vulnerable and sensitive people are better off not organizing events. Event-business has a lot of disturbing moments. Sometimes you have to adapt, endure rudeness, or, on the contrary, be persistent.
Where to get an education?
Event-manager cannot get higher profile education in a state institution. However, training is still necessary, and here various private organizations come to the rescue. You can finish courses or listen to trainings for advanced training. Thus, it will be much easier to penetrate into the profession and begin to gain experience.Most professionals started this way.
It is noteworthy that courses can be completed in just a few months. This is enough to master basic skills. In some cases, it makes sense to take training remotely. Many foreign schools offer such services, but their cost is quite high.
Many large companies do not pay attention to the availability of diplomas on completion of courses, but to real practical experience. There are much more chances to get a good position with those who previously worked in the organization of any events. Higher education is also valued among employers. In this case, it is better to be a director or manager in the specialty. A marketing education is also suitable for such activities. Knowledge of advertising is of great importance in the work of the event-manager. Suitable education related to cultural activities.
Actors can work as the organizer of events. Teachers and psychologists are quite in demand in the profession. Such specialists can find a common language with any client.
If you have a higher education that fits your profile, do not refuse additional training. You can master oratory or organization features. Additional skills related to the profession will increase the chances of finding a job.
Moreover, in this case, you can claim a higher salary. Additionally, the event manager needs to learn foreign languages, especially English.
average salary
Event-manager in Moscow earns about 45,000 rubles, in St. Petersburg - 35,000 rubles. However, in Ufa and Volgograd, the average salary is only 18,000-19,000 rubles. Much depends on work experience and skills.
What can an event manager in Moscow expect in different circumstances?
- University graduates with no work experience or special skills earn about 25,000-30,000 rubles in the capital. To do this, it is enough to have creative thinking, be able to use a PC and find a common language with different people. Education can be either complete or incomplete higher. Preference is given to specializations related to management and advertising.
- The average salary increases to 37,000 rubles with work experience of 1 year or more. Additionally, you need to have business negotiation skills and know the event market.
- Already with work experience of 2 years and more, you can count on 53,000 rubles a month. You will need knowledge of marketing, writing press releases, and experience in organizing various events. The specialist must have successful experience in working with other advertising companies.
- The maximum average salary is 120,000 rubles. Work experience must exceed 3 years. You must know English for free communication. Will have to make a portfolio. It is necessary to have experience in organizing large-scale projects.
Employment
Event managers are needed in various fields. After training, you should choose a private company or corporation for yourself. Quite often, specialists start their own business and work as private entrepreneurs. In this case, it may be difficult to find customers.
The main places of work of event-managers.
- Specific company. There are companies that organize various events. Typically, large firms turn to them to be sure of the quality of the result. In this case, the specialist will be engaged in business projects. It is necessary to organize seminars, trainings, conferences.
- Independent work with corporate clients. It is quite difficult for an entrepreneur to start working in this niche due to a lack of trust. However, if you try, you can cooperate with large manufacturers, banks, consulting agencies, private schools.
- Independent work in the physical sector. It is necessary to work with ordinary people and small companies. The specialist will organize regular holidays.You should collaborate with a large number of performers for working on weddings, exhibitions, corporate parties, graduations and other events.
Self-employed is easier. In this case, you don’t have to think about finding customers. In most cases, the organizers earn a percentage of the events held, so the income will depend entirely on the efforts. Self-employment can be much more profitable only in the case of a successful search for customers. However, such activities are more risky.