Sneakers Skechers

The reason for this is their practicality and extraordinary comfort in wear. Many buyers prefer products from trusted brands recognized around the world. One of these brands is the American company Skechers, which focuses mainly on youth audiences.

She was very popular in the shoe market. However, in 1991, due to the decline in production, the businessman was forced to sell his brainchild. In 1992, the company is experiencing a new birth. Already with the name Skechers, she begins to produce youth sneakers and very soon becomes almost or not the largest manufacturer in this shoe segment.

According to official data, the company ranks second in the sale of sports shoes (after the Nike brand, Adidas is in third place). Brand products are presented in stores in more than a hundred countries of the world.

A successful advertising move for Skechers was the campaign attracting world celebrities, among which were Britney Spears, Christina Aguilera, actors, athletes. And shocking Kim Kardashian became the face of the advertising campaign of the famous Shape Ups sneakers.

Speaking about the many advantages of sports shoes of the American brand, we note the following:

• The presence of a special element - the Skevlar stabilizer, which fixes the foot and heel.
• Superior cushioning for a soft grip. This minimizes leg fatigue and the risk of swelling. The sole material “resolight after deformation assumes its original shape.
• A unique development of the company is insoles with a memory effect (Memory Foam), which reproduce the shape of the foot during wear. In the usual state, the insoles take their original form.
• Products created for young people are characterized by a rich color palette, stylish design and a wide range of models.
• Skechers sneakers are universal: suitable for sports training, as well as for daily wear.
• The light weight of the products makes them light and comfortable, there is a feeling that there is simply no shoes on the legs.
• Some price advantage in comparison with competing firms.

In turn, each series is represented by different models in accordance with their purpose. In particular, there are running sneakers, products for walking, outdoor activities and for ordinary everyday wear.

Briefly describe the collection:

• Skechers USA - products for everyday wear. Shoes made from quality raw materials are very comfortable, in addition, it has colors

• Skechers Sport is the most successful line. These are models created for professional sports training, suitable for outdoor activities. The products have a shock absorber sole and a foot support system.

• Skechers Active is suitable for amateur athletes. Lightweight shoes also have good cushioning, preventing swelling and fatigue.

• Skechers Daddy's - bright models for every day, often with drawings, for women and teenagers.

• Skechers Fitness are created for those who are engaged in aerobics, fitness, athletics. They are characterized by incredible comfort, lightness and special ventilated materials in which the skin breathes.

• Go - breathable running sneakers on a shock absorber sole with insoles that adjust to the foot.

• Zoo York is a line of sports products for men. These sneakers give the effect of soft walking, this does not allow unnecessary strain on the legs, prevents the appearance of fatigue.

• Urricane is a similar series for teens.

According to the manufacturer, if you constantly walk in such sneakers, then weight loss occurs due to a decrease in body fat, plus blood circulation improves.

But, I must say that this property is very doubtful, and American buyers even filed a complaint against the company, since no pulling effect was found after using these sneakers. In 2013, a class action lawsuit was approved by a federal judge, and Skechers were ordered to pay consumers $ 40 million in compensation.

These are attractive design shoes that take into account all the features of the children's foot. The twinke series products are popular - with flashing LED lights, which are most effective in the dark.

The introduction of unique insoles with a memory effect (or Memory Foam) has already been mentioned. They are modified in accordance with the shape of the feet of its owner, and then return to their original form.

Another innovation is the development of the universal lightweight material Resalyte, which is actively used in the production of soles.He also has an “anatomical memory”.

Technologists of the brand have developed a stabilizer that reliably fixes the heel and foot area. This prevents deformation of the sneakers and reduces to zero the possibility of dislocation of the foot during enhanced training.

Girls like their design, especially delicate feminine colors. Some people really like it when the usual laces are replaced by an elastic band, as well as a ribbon-like decor.

Many who have just tried on these shoes are immediately impressed by the feeling of incredible comfort. Women always want to look more miniature: Skechers sneakers fulfill this desire.

It is important for buyers that the brand’s products are breathable (due to the mesh top), this is especially true in the summer and in the gym. Models made of dense stretch fabric are incredibly pleasant to the body: nothing presses anywhere, but simply fits on all sides. After these sneakers, faux leather options are simply unacceptable.

During walking, subjective sensations increase metabolism and increase heat transfer. This is vaguely reminiscent of the effect of a bath. And if you walk with a stroller, then this feeling manifests itself even more. At the same time, as young mothers advise, it is advisable to concentrate on the work of muscles, drawing in the stomach. Some ladies note that Shape Ups sneakers relieve tension in the lumbar and knee joints.

Parents who buy Skechers sneakers for their children note that there are no scuffs or deformations in the wear process. In addition, the pattern even remains on the sole after a couple of seasons of socks. It is convenient that many models are fixed with an elastic band rather than a lacing - children can easily wear them on their own. The guys themselves are pleased with the bright shoelaces, and even more so when an extra pair of a different color is included in the kit.

Touching on the issue of the cost of brand products, we note that these are not the cheapest products. But, as satisfied consumers assure, this is completely justified by the quality and durability of shoes. In addition, if you are short of money, do not be lazy to track promotions and sales in sports stores.