Nike sneakers

The love of sneakers, if any, is unchanged. Such shoes are suitable not only for regular sports, but also for casual wear in casual style. Nike is one of the most famous and popular sports shoe brands in the world. The advent of Nike sneakers at the time made a splash and changed the idea of ​​the style and quality of casual and athletic shoes.

Sneakers owe their appearance to Phil Knight, a runner who competed at different distances from a university in Origon. Phil and his trainer, Bill Bowerman, together managed to come up with a new successful sales scheme for comfortable, inexpensive, athletic shoes. It happened in 1964. At the same time, Phil flew to Japan to sign a contract there with a well-known Japanese company for the supply of sneakers to America. Then they were joined by successful managers who expanded the geography of sales of sneakers. Thus began the history of sales of sports shoes in America under the new brand Nike.

Since sneakers belong to a special type of sports shoes, innovations actively used from the beginning have contributed to their popularization among ordinary buyers.

1970s of the last century. So, for Nike, a special grooved sole was invented. The idea of ​​such a sole arose from Bill at the moment when he looked with interest at his wife’s waffle iron. A simple but effective approach to improving shoes allowed us to quickly increase sales of Nike sneakers in America.

Then came another successful development in the form of built-in air cushions in the sole of the shoe. With this innovation, sneakers began to last longer.The author of the idea was Frank Rudy, an aircraft engineer who helped create the now famous Nike Air series of sports shoes. The popularity of the brand these days can be explained not only by a loud name, but also by the principles of company development. It continues to apply innovation. For example, Nike recently signed a contract with Apple with the goal of creating special shoes that connect with an audio player.

Nike is a world-famous brand with a rich history. Nike sneakers are appreciated both in a professional sports environment, and among amateur athletes and just people who are not indifferent to an active lifestyle. Every year, the lineup is replenished with shoes for men, women and children. Various models of sneakers received new names. And today they can be found on sale anywhere in the world. It can be both standard and ultramodern Nike sneakers.

The classification of shoes largely depends on its purpose, on the materials used and the stylish look. Nike has a fairly flexible vision of the market, so the sneakers of the same model can be presented in different categories. For example, the same sports couple is suitable for basketball and skateboarding.

Versatility and wear are the main features of the sports brand. In general, modern sneakers are represented by the following models:

• summer
• demi-season
• autumn
• for a child,
• female
• basketball
• Tennis
• football
• volleyball
• for running,
• for crossfit,
• dance.

To date, Nike running shoes have gained the most popularity. As the name implies, this shoe has a very specific purpose. Although these sneakers can be divided into subtypes. For example, Nike Free was invented for people who like the feeling of running barefoot. Lunar made it possible to create the most protected sneakers with support for the foot and lower leg against stress. For regular running on asphalt, Flyknit or Lunaracer are suitable.

Runners in a wooded park or off-road have long appreciated the quality and comfort of sports shoes in the Nike Air Max series (90 or 95). There are other effective options for running shoes with more universal qualities. For example, for intensive fitness classes or for gym classes. In this case, use Nike Free Trainer, Air, or Lunar shoes.

Nike sneakers for basketball training have their own advantages. The following model range is usually used here: Air, Zoom, Free, Jordan, Hyperchase. Shoe skateboarding is especially important. Therefore, for this sporty style, Nike prepared a line of sneakers for better traction. For example, Zoom, Air Force, Dunk.

To play in tennis and ping pong Lightweight, almost weightless sneakers with thoughtful foot protection are best suited: the Nike Vapor or Nike Advantage models.

Nike has a long, warm relationship with football. Professionals and sports enthusiasts like Nike football boots, which can be purchased in a variety of models. For example, Nike CR7. This is a famous model from the Nike winter collection that Ronaldo used. And Mercurial boots are widely known for their field acceleration capabilities.

Fans of more “quieter” sports, for example, golf, can use Nike sneakers, which are especially stable when running on wet grass. For example, it could be Nike Control 3.

The range of Nike sneakers is so diverse that it can be difficult to immediately decide on the choice of sports shoes. It is better to focus on the types of sneakers. For example, classic, high, boots, lungs, slip-ons, etc.

Each model range of shoes received a name, which is now widely known in the sports world. For example, it can be such models as:

• Nike Air Max,
• Air Force
• Genicco
• Jordan

• Rocher
• Cortez,
• self-lacing,
• Velcro

• high
• on the platform,
• wedges
• glowing

• on springs
• transparent
• waterproof
• knitted.

For example, sports shoes Air Max have already gained the status of timeless classics. The model was launched in 1987. Since then, classic Nike sneakers have been associated with this style. In such shoes it is convenient to run, it has a lightweight structure on an air cushion, which helps to remove part of the load from the foot area. These sneakers are comfortable in everyday wear. Not without reason, they go hiking, engage in a variety of types of amateur sports. It is worth mentioning the main qualities of this shoe: cushioning, comfortable insole, anatomical repetition of the foot, reliable fixation, current design.

The range of Cortez sneakers is lightweight and comfortable. This sports shoe option is suitable for regular tennis or ping pong exercises. Sneakers are very reliable, durable and incredibly durable, despite the external fragility. They can continue the game, even if it started to rain. The sole of the sneaker is created on an anti-slip basis. In addition, the shoes are made of quick-drying material. These sneakers stand out by design - on the outside they have a suede strip, and the rest of the shoe color can vary greatly. The main qualities of such sneakers should be called: air tightness, lightweight structure, anti-slip coating on the sole, cushioning, material that dries quickly, comfortable (anatomical) structure of the insole, general resistance to external influences and even impacts.

HTM Flyknit Sneakers - An experimental version of sneakers. This is a new look at the traditional look of sports shoes. These are knitted sneakers, which today are presented in two variations - for athletics training, for athletics enthusiasts. In general, the new design and style of sneakers largely affects the popularity of the brand. And not the last role is given to the quality and characteristics of materials.

Most models of sneakers are sewn from fabric materials that have undergone special processing. Modern sneakers by type of material are:

• leather
• suede
• in the net
• rag
• velvet.

The sole for such shoes is of particular interest. After all, no matter what the top of the model is, the sole of the sneakers should be a toe, durable, withstand the maximum load.

Modern sneakers are presented in Nike stores in the richest variety of colors. Much depends on the type of model. In addition, sneakers can be a designer model. In general, today we can distinguish sneakers with such colors:

• white
• black
• red
• pink
• light green
• green
• with flowers,
• camouflage.

Before buying, you need to carefully choose sneakers. And for this, you need to understand the sizes so that the shoes are just right, and they can be worn for a long time. To do this, measure the feet. By the way, the dimensional data of the feet should not be completely identical. For measurements, the foot must be placed on a blank sheet of paper and the outline drawn. In this case, the pencil should be kept strictly upright. Using the outline on the sheet, it is easy to measure the length of the foot (from the tip of the middle finger, as the longest to the heel). It is necessary to add 0.5 cm to the parameters of the foot. 1 cm is added to purchase winter sneakers.

Sneaker sizes are indicated by Japanese (Jp) or Chinese (Ch) designations, or Mondopoint. When choosing shoes should consider American and European standards. To obtain the Russian size, you need to subtract 1-1.5 units.Although the standard way of measuring the feet, according to the sheet, will be the most correct. Next, when choosing sneakers, you should consider the dimensional data according to the table. So, the size of men's Nike sneakers can be - from 7.0 to 14 units. Female - from 6.5 to 10.5 units. These are American sizes. By European standards, the size of men's sneakers can range from 37.5 to 42.5 units.

The cost of branded Nike sneakers varies from 3,990 rubles to 9,490 rubles. The price depends on the model, on the materials used, on the purpose of the sports pair. Shoes of professional athletes will cost several times more. Sneakers from different collections can also vary greatly in price. This is good, since each buyer is given the opportunity to choose a model from a well-known brand. In stores today you can often find sneakers at discounted prices. But these are not branded shoes. It is worth considering this. In addition, you should learn to distinguish fake from brand shoes.

The popularity of Nike sneakers affects demand. Therefore, it is not surprising that individual manufacturers will try to repeat the success of Nike. In order to understand the model range of the brand, several important nuances should be taken into account. A real Nike differs from a fake primarily in price. Buying famous brand sneakers on the market can soon be very disappointing. The company places high demands on its products. AND any comparison with counterfeit is not appropriate here. In order to distinguish a quality product, you need to know about three varieties of fake Nike sneakers.

In the first case, the shoes are made at the Nike factory, but for one reason or another they may be rejected. Therefore, such shoes can not be seen in official stores Nike. But it can get to other markets and be sold at a slightly lower price.

In the second case, we are talking about counterfeit, which is a simple copy of a famous brand. There is no question of real quality here.

The third type of Nike fakes is handicraft shoes made for quick sale.

Sneakers from the first batch may be uncomfortable, but they will not lose their appearance. Shoes from the second and third lots cannot be worn, since the materials will quickly become unusable, the sole may fly off and other defects may occur even after the first wash.

Nike sneakers, despite the high quality materials used, will periodically have to undergo additional cleaning. Sports shoes can be washed, but preferably not in the "machine". Before washing, the product must be carefully inspected to see the protruding foam or thread. With obvious shortcomings on shoes, you will have to refuse machine wash, especially if there is a possibility that the sole will not stand. What to do in this case?

Nike sneakers need to be washed according to simple rules.

1. Sneakers must first be wiped off from dirt, the tread should be cleaned, and stuck pebbles should be removed.
2. When washing in a machine, the most gentle mode should be used. You just need to make sure that the sneakers are washed “without company” with other shoes.
3. Insoles from sneakers need to be washed separately. To do this, you can use not only powder, but also any other cleaning agent. You should also do with laces. 4. During washing, you need to monitor the temperature of the water - it should not be higher than 40 degrees.
4. To wash the sneakers in the machine in the gentle mode, you can use special bags. Shoes are washed right in them. Usually the bags come with sneakers (depending on the model).
5. Towels can be used instead of laundry bags.
6. You can dry your shoes by simply placing them in the corridor on a rubber mat. Do not leave it on the battery or in the sun.It is important to do everything so that the sneakers do not lose their original appearance and quality. Such shoes can be worn for a long time, specially choosing a wardrobe for him in sports-casual style.

Men's and women's sneakers are worn under jeans. This is a classic of the genre. Today, sneakers go not only to fitness, but also to visit. Therefore, depending on the color of the sneakers, they can be worn with sports cut trousers selected in the corresponding color scheme. Fashion has become so diverse that today you can find the most unusual combinations of clothes and shoes on the streets. For example, stylish sneakers for a tweed suit.

Lightweight sneakers can be worn under sports-style dresses. It is closer to youth fashion. Various combinations of clothes and shoes in a sports style bring novelty, dynamism and ease to the fashionable image. Therefore, such combinations are so popular among young people.

Designers never cease to amaze at fashion shows with a selection of shoes. So, for example, sports shoes with wedges for girls appeared, under which you can wear almost everything.

When choosing Nike sneakers, buyers are guided by the success of the brand, the quality of shoes and the latest fashion trends. Although For most customers, Nike's main criteria for choice are: convenience and safety, design and durability. You can verify this, just read the live reviews of Nike on the network or on the sites of online stores. Choose a wide variety of Nike models based on fashion trends. It does not have to be shoes from the latest collection. The main thing is the optimal ratio of price and quality. And just the chosen model should like. After all, it is bought for more than one season.