Sneakers

LeBron sneakers

LeBron sneakers

In December 2015, after a 12-year collaboration with LeBron James, Nike announced a life contract with him. This was the first lifetime deal with any athlete in the entire 44-year (at that time) history of the company.

The company Nike in promoting its products has always relied on the most famous runners, soccer players, basketball players, tennis players. So why does the company associate its future with his name, planning to make LeBron sneakers not only today, but also the day after tomorrow?

LeBron James - King, a living, playing legend, "Second Michael Jordan." And at the same time - not just the face of the brand. He is a full co-author, tough critic and initiator of continuous improvements to basketball shoes.

So, the nominal 11 model was practically rejected by him, apparently, because of their rigidity. Although sales of the Nike Lebron 11 far exceeded the Nike Lebron 10.

After that, 12 lebrons, recognized as one of the most successful, were created with his closest attention.

Sports equipment today is a high-tech product. When choosing such a product, it is advisable to rely on the opinion of a professional. And who, in fact, is a professional?

If you are a basketball player or even just a sports guy, especially with a weight of 100 kg and some problems with your legs, then who can become a more competent adviser for you than LeBron James? He does sneakers for himself.

Now about the sneakers. Today, there are so many registered Nike Lebron sneakers that you can’t describe everything in detail right away. In addition to the “flagship” series, which includes 13 models, many of which have additional options - low-profile Low and high-end, the Nike Lebron Soldier line has been developing since 2007. There are rumors of a possible re-release of some early models in the retro series. Consider the most famous models in terms of their functionality and manufacturability.

Nike Zoom Generation, (2003-2004) (unofficially referred to as Nike Lebron 1)

They were created already under L. James, immediately after the start of his collaboration with Nike.

With these sneakers, LeBron joined the league and played the entire first season.In addition to the company's Sports Lab, a whole team of designers worked on the model: Tinker Hatfield, Aaron Cooper and Eric Avar.

Pluses of the model: lightweight, comfortable and technological shoes; good cushioning, excellent ventilation, excellent traction.

Minus: insufficient fixation of the ankle, as was personally proved by James, who received an appropriate injury during a game in Utah.

When creating the Nike Zoom Lebron II (as in the best subsequent models), special attention was paid to fixing all parts of the foot. For added protection to the ankle, a removable strap has appeared.

The groove on the sole - “flex groove”, significantly improved the flexion of the sneakers, and accordingly, the comfort of movement in them. However, the thick “Air Sole”, which enhanced cushioning, somewhat reduced the feeling of the court. A change in the pattern of the sole from the Christmas tree to something mosaic worsened traction.

But it was these sneakers that became the first “signature” ones - an engraved face of a lion appeared on them and the letters “LJ” exactly matching L. James tattoos.

Designer Ken Link.

Nike Zoom Lebron 3, (2005-2006)

Even at the first glance at them you feel a sense of potential security.

Excellent fixation of the entire foot without a feeling of stiffness. Impressive cushioning. The normal feeling of the court. Excellent stability and traction. You can only find fault with weight (among the basketball sneakers - one of the heaviest). And the backdrop, they say, is harsh.

The middle part of the sole consists of several chambers, reinforced with a carbon fiber midfoot shank tab and supplemented by a solid massive Full-length Zoom Air. The toe of the sneaker is made of elastic polyurethane. Built-in back from "Pebax". Solid seamless inner layer. Reliable locking straps.

Zoom Lebron 6, (2008-2009)

In this model, L. James won his first MVP title, which, apparently, made the sixth lebrons so popular. According to rumors, the King himself had a hand in the design, wanting to get sneakers suitable not only for the game, but also for everyday wear. Designers Ken Link & Co fulfilled the application.

From technological innovations: enhanced cushioning, which is provided by a twin “Zoom Air” under the heel. Carbon fiber back protection plate Ankle fixation is excellent.

But ... An excessively thickened sole makes sneakers not the most stable and reduces the feeling of "ground". Thick skin increases wear, but impairs ventilation. Another experiment with a tread pattern is slightly more successful than in the second model, but it still reduces traction.

Fifth lebrons possessed almost all the advantages of the sixth (except for the twin Zoom Air under the heel), but were deprived of their shortcomings. And James’s sentimental idea to include a map of his hometown (Akron) in the tread pattern turned out to be quite practical - it only improved traction.

Nike Lebron 9, (2011-2012)

Externally, this model has some similarities with the two previous ones, since they were developed by one designer - Jason Petri.

The top is made of hyperfuse stitched with flywire elastic threads, which reduced the weight of the sneakers and improved the flow around the foot. Under the forefoot - zoom, under the heel - air max pillow. The sides of the ankle are protected by dense carbon inserts in the form of wings.

Very comfortable, stable, with good traction and reliable foot protection.

Nike Lebron Soldier 9

These sneakers were called the safest, most functional and loyal to any foot. The most - until the next model, Lebron Soldier 10.

But at first - about the "soldier" branch from the flagship line. The first Nike Zoom Soldier appeared in 2007. In 2008, in the seventh playoff of the playoff series, James scored 45 points, which attracted attention to the Nike Zoom Soldier II in which he played.

Further, in the 3-4-5-6-7-8 models of the “soldiers”, various experiments were conducted with the system of internal and external fixation of the foot. These models found their fans, they were increasingly seen at NBA games, but they did not cause much excitement among critics.

And suddenly - an explosion of delight! “The best fixation of the entire foot! The most pleasant sensations during the first training! Perfect traction! Great gaming feel! Not a single sneaker of the flagship line was so perfect! ”

This is all about Lebron Soldier 9.

In what ways is this achieved? Under the middle of the foot - “Phylon”, under the toe and heel - “Nike Zoom” ... is not new. New - innovative system of locking straps connected to the Flywire.

The lower strap is located diagonally - from the forefoot to the middle - and grabs it from above. Inside, it is attached to Flywire elastic threads that sew the front of the sneaker. When tightening the strap, thus, the foot is not just fixed on the outside, but gets a perfect flow around it from the inside. The upper strap reliably protects the ankle.

It was in these sneakers that LeBron won his first championship ring.

An “ideal” traction on any surface is provided by a tread pattern consisting of hexagons with triangles inscribed in the middle of each.

The Lebron Soldier 10 has a third fixation strap. And in them the King won his third championship ring. Today it is the best-selling of all lebrons.

Nike Lebron 12, 2014/2015

In this model, a very bold design and an abundance of the brightest colors impress. Did LeBron think that if the colors of the sneakers were calmer, Cleveland would not notice his return to the team he left five years ago?

In general, these sneakers returned their attention to the flagship line, after the intense enthusiasm for Nike Lebron Soldier IX and even greater enthusiasm for the Nike Lebron Soldier X.

Five insulated hexagonal Nike Zoom elements under the forefoot and one larger under the heel provide good cushioning and shock absorbers. Outside, the heel and ankle are protected by a durable hyperposite, the rigidity of which from the inside is almost not felt due to the quality of the inner layer. For fixing and fitting on the foot laces and firmware "Flywire" are responsible. The megafuse mesh is more durable and wear-resistant than the hyperfuse.

The sole of the sneakers is not just elegant, but gives a decent traction and a sense of coverage.

In Nike LeBron 13, James entered the field ... and in the first break he changed his shoes to Soldier X.

What can I say? Watch LeBron's legs.

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