Sneakers have become an integral part of the wardrobe of a modern person. These shoes from a purely sporting attribute have become truly universal for relaxation, for walking, going on nature trips, everyday wear.
True sports shoes today are not just shoes, but a whole technological development in which every detail matters.
One of the world leaders in the production of sports shoes is the Japanese brand Asics.
History
Asics has been around since 1949. The headquarters is in Japan. The company got its name, abbreviation, from the common expression in Latin "In a healthy body - a healthy mind."
The main asset of this brand is the sports scientific institute in the Japanese city of Kobe, which researches and develops innovative technologies, materials for its brand of sports shoes and clothes.
The range of Asics brand products is focused on special sports shoes for professional sports: various types of running, basketball, volleyball. The company also specializes in clothing and equipment for professional and amateur sports.
The main promoting lever of the brand is participation in world, continental and regional competitions, as well as sponsoring teams, national teams and federations in some sports.
At first, the company was engaged in the design and manufacture of running sneakers. Gradually, the assortment expanded, as did the model range with innovative manufacturing technologies and excellent consumer qualities.
The motto of the company is functionality and high quality, comfort in achieving high results in sports.
Benefits
The undoubted advantages of Asics sneakers include the following factors:
- Comfort and anatomy.
- Security.
- Ease.
- Innovative materials and unique footwear technology.
- Durability.
Types and Models
All Asics sneakers can be divided into several categories:
- By sports or priority areas.
- By type of pronation.
- In terms of depreciation, rigidity.
There is still a difference in the target audience: for professional sports, for amateurs, female and male, in full legs.
The main types of models also differ in the localization of Asicsgel technology in sneakers.
The most popular models are the GEL series: Asics Gel-Cumulus 15, Gel-Plus, Gel-Emperor, Gel-Flux, Gel-Nimbus and others. The main technology in this series is Asics gel, California or Stability pad, insole EVA or orthopedic. Such models are very comfortable and light.
Long-distance running shoes are presented by the Gel-Kayano model. In this model, everything is thought out to the smallest detail to help a person achieve high results with the maximum convenient shoe, with the technology of "sliding movement", an exoskeleton back and discrete loops.
Another no less popular line of models is the GT series: GT-1000, GT-2000, etc. This is the most advanced line of models, which has even more comfortable properties, perfectly support the foot during exertion, and amortize well due to the optimal gel distribution in the sole.
Every detail is designed to help the athlete at all stages of movement. Even the laces and loops, the method of connecting with the sole, streamlined shape, the layers of the sole and its internal structure - all this is an excellent guarantee of the high quality and manufacturability of Asics.
The importance is attached to models according to the type of pronation: excessive, normal and insufficient. For each type of pronation, models have been developed that help to avoid problems, avoid injury.
In terms of depreciation and rigidity, the division of models is conditional and closely interwoven with the type of pronation of the foot, a sport. But there are certain models in which the shock absorption and stiffness of the sneakers is in the first place.
Asics sneakers use many proprietary technologies that are used collectively or selectively for certain quality footwear.
Material and technology
The breakthrough of the Asics brand into the world leaders in the production of sports shoes is considered to be the creation of the unique Asics Gel shock-absorbing system in the late 80s. last century. This technology most effectively reduces the load on the human body during active movements.
Two other main Asics technologies - DuoTech material and BiomorphicEvolution technology have made this brand recognizable and leading in the world.
Other features of Asics sneakers:
- A system that allows you to distribute the impact, in other words, the load according to the individual characteristics of the foot.
- The Trasstick system is a molded part under the center of the shoe in the sole, designed to prevent twisting of the sole and its stability.
- SpaceTrasstik is the air retention system between the Trasstik layer and the midsole.
- The midsole includes two materials of different densities and, if necessary, corrects excessive pronation. Pronation is a natural deflection of the foot inward when moving. Distinguish between normal pronation, insufficient and excessive pronation.
- “Sliding movement” - this technology makes up a special midsole material that recovers after a load and has excellent cushioning. FluidRide is lightweight and durable. It is used in advanced and top models.
- Mid longitudinal dividing line on the sole. It repeats the ideal trajectory of pressure on the foot. With this sole, the level of fatigue is reduced and the risk of injury is reduced.
- Gortex membrane fabric - top fabric with a waterproof 3M Reflective effect - is used in sneakers with a reflective effect that glows in the dark.
- “Rhino skin” is a special development of faux leather with high wear-resistant qualities to protect the toe of the shoe.
- Tongue with anti-mud effect - due to its special structure it does not allow dirt and dust to penetrate inside the shoe.
- Asymmetric lacing - allows you to fix the foot more firmly, reduces the pressure on the foot from the shoes and prevents wear of the shoe loops. And also loops of a discrete type are made independently on the grid, which allows not to rub the foot under loads, to avoid friction, and also comfortably fixes the foot.
- A pocket located on the tongue of the shoe allows you to hide the ends of the lace.
- AHAR, AHAR is a special rubber that is the result of Asics' own development with a high rate of wear resistance.
- AHAR +, AHAR + - rubber with a high level of wear resistance - a lighter variation of AXAP, prolonging the durability of sneakers.
- Outsole rubber with improved wet grip
- Special rubber for the hall - used in sneakers for the halls, distributed to the most active sections of the sole.
- Block "stability" - is designed to keep the foot in one condition with a changing surface, bumps. Enhances injury protection.
- Block "California" - a special type of mounting the top with the sole with a stitched seam.
- Block "Competition" - so called because it is an ideal block with a maximum level of depreciation and minimum weight.
- The Lightness pad is a special pad design that gives flexibility and lightness to sneakers.
- EVA - cushioning insole that regulates moisture and heat dissipation.
- Discrete sole - allows you to evenly distribute the load on the ankle and control the vector of its movement.
- Exoskeletal back for stable fixation and support of the foot.
- “Magic sole” is a ventilated sole layer that facilitates the total weight of the shoe.
- SpEVA (Speva) - is a substance of foamy consistency in the middle layer of the soles for improved restoration of shape during compression and to prevent breakdowns. It differs in rigidity by increasing numbers - Speva 45, Speva 55, Speva 65.
- Solayt is the midsole material, lighter than EVA and SpEva, which retains its cushioning properties for longer and is restored under compression. There are different densities indicated by numbers - 45 (soft stiffness), 55 (medium stiffness), 65 (high stiffness).
- Anti-bump protection plate - located in the center of the sole for protection against sharp stones and any bumps.
All these technologies are aimed at different types of activities - short-distance running, marathon, cross-country running, parkour, volleyball, tennis, badminton, jumping, handball, basketball. And also models are developed for specific types of conditions - a hall, a street, asphalt, sand, etc.
The materials used are synthetic materials developed and patented by Asics. There is a wide range of models made of genuine leather.
Color
The color scheme of Asics sneakers is very rich in shades and color matching. Female models are lighter and brighter: white, pink, lilac, lime, yellow, various color combinations.
Male models are more restrained in color - blue, black and white, red, green, black, gray, etc.
A distinctive detail in Asics sneakers is the presence on the sidewalls of a figure in the form of curly stripes resembling the letter “A”.
Also in Asics sneakers are used reflective elements, contrasting laces, perforation.
size table
The size range of Asics sneakers does not coincide with the Russian one, but is focused on American and European sizes. Therefore, it is very important not to make a mistake when choosing your size. There are special tables and dimensional grids for this.
How to choose?
In order to choose the perfect Asics sneakers, you need to consider the following points:
- Decide what kind of sport sneakers are needed.
- Decide what surface - soil, sand, asphalt, uneven terrain, hall, court, etc.
- Determine your type of pronation of the foot.
- Size - it is not recommended to choose end-to-end sneakers, you need to pay attention to the sneakers half-size, the size is larger. Here you need to determine the fullness of the leg, i.e. with the width of the foot. Sneakers should sit comfortably, do not press, do not constrain.
- Weight sneakers, color, functional structure.
By adhering to these recommendations, the choice becomes much more effective.
How much are?
Real Asics sneakers cost an order of magnitude higher than regular sneakers. This is perhaps their only minus. But, having bought such sneakers, they will become a real godsend for athletes and sports enthusiasts - comfort, technology and high quality fully justify their price.
How to lace up?
- The opinion that lacing does not play a role in comfort and the way to achieve high performance will be erroneous. Proper lacing is very important for fixing the foot, while lacing should not be "slabbing" or very tight.
- Proper lacing avoids untying the laces during stress.
- Lacing should be done only on worn sneakers and a little with an asymmetric bias to the inside of the foot. When removing sneakers, the lacing must be untied.
- After lacing, you need to make several rolling movements with your foot from the toe to the heel and the ankle to the sides - if you do not pull and rub anywhere, then the lacing is done correctly.
- It is better to use cotton non-slip shoelaces, as they do not untie and are more firmly fixed than synthetic ones.
- Almost all models of sneakers have additional loops for the laces at the end of the main row. These loops are intended for additional fixing and tightening of the laces so that they do not untie.
- Asics sneakers use special pockets for laces so that nothing interferes with your activities. And also special discrete loops allow you to properly lace up the sneakers to comfortably and reliably support the foot during movements.
Reviews
Reviews on Asics sneakers really confirm their lightness, comfort and technology. Once having bought sneakers of this brand, many athletes remain loyal only to this brand. High quality, thoughtfulness of every detail, lightness allow these sneakers to be used for different running, indoor sports.
Athletes and sports enthusiasts all over the world prefer Asics sneakers. And for all this shoes is causing positive reviews. Among the minuses is called only the high cost relative to other brands.