New cosmetics: varieties of products and tips for choosing

Beauty industry does not stand still - all lovers of the perfect make-up have heard about this. Every year, on the shelves of chain stores and exquisite boutiques, novelties of cosmetics developed using innovative technologies appear.

Manufacturers around the world - American, European, Korean and Japanese seek to win more customers by offering them various variations of professional and high-quality cosmetics.

To create the perfect image, beauties need a huge amount of cosmetic products: these are shadows, lipsticks, lip glosses, and powder, and highlighters, primers, and a huge amount of corrective means. Keeping track of the latest in the cosmetics industry is difficult even for professionals, let alone those who are not specialists in this field.

The main trend of this year is a craving for everything natural, although bright and shocking make-up colors are not excluded.

Like last year, 2019 is rich in a variety of innovations - from budget cosmetics to luxury analogues. Information about the first appearance of miraculous face care products and the latest in decorative cosmetics can be traced in various well-known glossy magazines, which certainly will not miss the news of the beauty industry.

The rating of “beauty manufacturers” has been headed by companies that have been known for decades. Let's start with the most prestigious.

L'Oreal is a recognized leader in the beauty industry. The developers offer fashionistas a wide range, which includes not only cosmetics for face and skin care, but also hair dyes, body scrubs and more. The L'Oreal product line includes both cosmetics and hygiene products.

This spring was marked by the release of liquid lipstick with a deep matte shade.Color resistant, long-lasting effect. Five amazing shades have an unforgettable metallic tint.

Deserve special attention L'Oreal Paris Infallible Waterproof Gel Crayon 24H Waterproof. They can be applied to the eyes and do not worry for 24 hours. Gel base and rich pigments help create stunning makeup.

New cosmetics from Maybelline in 2019 - These are stable and waterproof mascaras, as well as a variety of fixing means to add volume to the eyebrows. A unique pencil-corrector for eyebrows from this company surprised many clients with its sophistication and quality.

Maybelline New York released truly sensational this year a line of satin and matte lipsticks. The color of lipsticks is universal - they are surprisingly suitable for women with any skin tone and eye color. The composition of the cosmetic product includes honey, which significantly moisturizes the lips and preserves their natural appearance.

Mary Kay makeup line up with shimmering line. Five amazing shades make your eyes unforgettable.

Chanel offers fans an autumn novelty: waterproof eyeliner, rich burgundy Chanel Rouge Allure Velvet Extreme Fall 2019 Lipstick and ultra-shiny black lip gloss. But the company offers nail polish in white. A decent image for those who follow the latest fashion cosmetics.

A decorative palette from Yves Saint Laurent is beyond praise: Shimmer Rush Face Palette includes immediately powder, highlighter and blush. Colors emphasize the natural color of the skin, shading it with unobtrusive shades.

Glitter bomb rightfully called "bomb" cosmetics. Her ardent admirers are young girls and teenagers. Here is the novelty from this manufacturer of eye shadow Glitter Bomb Holo Edition fully meet the requirements of modern youth trends: glitter, with rainbow holographic overflows. They create a truly cosmic image and make unique all the young beauties. Shadows are presented in 6 shades for every taste.

American manufacturing company Nars Delivers products to the beauty market since 1994. The developers offer customers 4 seasonal lines of decorative cosmetics. This year the popular blush of this line Orgasm blush in limited packaging turned 20 years old, and they are still in trend. As a novelty, Nars offers liquid highlighter and lip oil Orgasm Oil-Infused Lip Tint. Please note that the cost of this luxury cosmetics is considerable - from 2000 rubles.

Considering the fact that in the spring of this year at the fashion shows and in the work of the entire beauty industry, bright color solutions began to appear more and more often, using simply stunningly brilliant shadows, many companies producing decorative cosmetics did not fail to surprise their customers with bold images.

In this view you can note the Midnight Chaos, NYX Professional Makeup series: lip gloss (including the unusual, dark blue Galactic Blue). The microparticles included in the shine shimmer with amazing colors. The second novelty is a double-sided eyeliner, on one side of which there is a brush with a matte basic shade, and on the other - a radiant shade, which can be played together to get a unique result.

Fashionistas who are closely following the latest brands of world-class cosmetics can seriously prepare for the winter collection, such as, Guerlain Golden Land Christmas Holiday 2019. This is a Christmas luxury makeup collection, which for obvious reasons will not leave anyone indifferent. This will include a palette of shadows of 10 colors, Rouge G lipsticks of 3 colors (matte and 2 cream) along with cases for them, limited meteorites (blush). The collection will be available on November 1 in Russian stores.

A face serum that perfectly moisturizes and smoothes wrinkles, has long been an indispensable attribute of almost every woman.

• Oil serum from Biotherm - The best that the beauty industry could offer this year to all the beauties. Gentle oil applied to cleansed skin will make its appearance impeccable. Serum perfectly brightens age spots.
• An interesting novelty was also presented by a young cosmetic company: Anti-aging face cream Drunk Elephant A-Passioni Retinol Cream. This tool perfectly fights facial wrinkles, moisturizes the skin. The cream contains retinol, vitamin F and peptides that improve skin texture.
• Vitamin C10 Antioxidant Serum from La Roche-Posay met the expectations of girls with problem skin: vitamin C helps even out skin tone and reduce wrinkles, restoring and stimulating collagen. Due to salicylic acid, which is part of the serum, exfoliation of dead cells occurs, and thermal water moisturizes the skin.
• As always, news from a professional brand is encouraging Rhea Cosmetics. This year it is a clarifying face cream Lumiblanc. Perfect hydration, anti-wrinkle control and neutralization of the action of free radicals - all this promise to customers manufacturers. The cost of the cream is from 8000 rubles.

In recent years, cosmetics from Korea are experiencing a boom - few users were able to resist the abundance of bright colors and the perfect quality of Korean brand cosmetics.

Literally in the summer it was possible to evaluate the new product - The Saem Saemmul Airy Cotton Make Up Base produced in three tubes of different colors. Green eliminates roughness and imperfections of problematic skin, lavender hides dull skin color, age spots and an abundance of freckles. Light green is created for normal skin, helping it maintain its natural tone.

An interesting find from the Koreans can be called Missha Dual Blending Cushion Shadow: A unique format for eye shadow made in the form of a double-sided pencil with soft cushion pads. Each pencil is a shade of two shades matching in color, allowing you to get the perfect option.

An overview of the 2019 cosmetic innovations see below.