Rimmel: pros, cons and cosmetics review

Rimmel is a make-up brand from the UK. Her logo is made in the form of a catchy print in the form of a crown. This is a brand with an interesting history and unique style. It is widely popular all over the world. The face of the company is such world stars as Kate Moss, Georgia May Jagger, Rita Ora, participating in the creation of limited, exclusive brand collections.

The year of foundation of the Rimmel trademark - 1834, then the famous French perfumer Rimmel and his son Eugene founded a trading house of the same name. But the prerequisites for this appeared a little earlier, in 1820. At this time, Rimmel, a student of the perfumer of Napoleon's wife, Josephine, was invited to London as the manager of a prestigious perfume store.

His business went uphill so much that by 1834 he became the owner of his own trading house. Initially, Rimmel specialized in perfumery. But soon, when the reins of the house passed to Eugene Rimmel, decorative cosmetics began to be produced under the Rimmel brand.

The company quickly conquered the global market. Her assortment was constantly expanding. A revolutionary event in the history of the brand was the creation of cosmetics for the eyes, namely mascaras. This move made a revolution in the world of beauty. And since then the concept of “mascara” has become identical to the name Rimmel. Until now, in some countries, the brand name is literally translated as mascara.

Over the entire period of existence of the Rimmel Beauty House, he changed several owners. The existing company is Coty, owning the brand since 1996. Currently, the cosmetic brand Rimmel takes a leading position in the UK among their own kind.

Rimmel cosmetics without exaggeration allows you to create an individual, different from others, image. Created for the first time for cloudy London, it retains a tendency to revitalize the image, to make it brighter, more saturated, individual, to bring colors and movements to gloomy London everyday life. To do this, the manufacturer seeks to diversify each type of its products.

Rimmel lipsticks, pencils and lip glosses are presented in a fairly wide range of colors, allowing you to create any look: bright and eccentric, romantic, business, light and unobtrusive. The powder of black diamond makes the color rich and expressive. The durability of cosmetics lasts up to 8 hours. Lipsticks have a creamy texture. Due to the rich vitamin complex, they intensively moisturize the lips. Such properties give a feeling of comfort for a long time.

Lip products perform various functions:

• give amazing brilliance;
• give volume;
• matte tone creates a mysterious image.

Mascara - a business card of the company. This is a good way to emphasize the eye line. A thick brush is necessary to increase the volume. She carefully combes her eyelashes, separating them. A special mascara formula envelops each hair, which creates an enhanced volume.

The lengthening mascara allows for 1 month to increase the length of the eyelashes by 125% thanks to the innovative natural complex. Mascara with a twisting effect, which allows you to curl eyelashes almost at an angle of 90 °, will give a mysterious look. With a waterproof formula, you don’t have to worry about makeup all day. Various modifications of brushes give eyelashes the necessary shape, bend, length and volume.

A special plus of Rimmel mascara is lump-free application and charcoal black.. In addition to activating the growth of eyelashes, the tool improves the quality of each individual cilia, strengthens and nourishes it. To effectively emphasize the beauty of the eyes, the company’s arsenal contains shadows and pencils, as well as a wide variety of tools for correcting the shape and color of eyebrows.

The foundation for the face is a special point in the creation of makeup. After all, a good tone is the basis of a successful make-up. Rimmel foundation creams are light and weightless. They form the basis that allows the skin to breathe, moisturize the dermis well, prevent the appearance of oily sheen, form a smooth, beautiful, matte tone. Sun-protection factors in the creams protect the skin from aggressive sun, preventing its premature aging.

The company relies on naturalness and naturalness, so the basis of its products are natural components. Thanks to the natural formula, several goals are achieved.

• Can achieve hypoallergenic drugs. As a result, cosmetics are suitable for any type of skin, even especially sensitive ones.
• Natural ingredients enrich the skin with useful elements, therefore with the help of brand’s decorative tools you can not just mask face flaws. Cosmetics can significantly improve the condition of the skin and prevent the occurrence of problems with it.

A variety of natural composition provides a gentle attitude to the skin.

• Carnauba wax - a product of palm leaves from Brazil. Good antiseptic. Softens the dermis. Prevents evaporation of moisture. Gives the product a viscous, thick texture.
• Candelilla wax produced from leaves, stems of candelilla shrubs. It has a hypoallergenic effect.
• Castor oil - a product from castor oil. It is a complex of acids: linoleic, ricinoleic, oleic. Penetrating deep into the dermis, it stimulates the synthesis of collagen and elastin - the main components that improve turgor and skin elasticity, prevent the appearance of wrinkles. Castor oil moisturizes well and promotes the healing of microtraumas on the skin.
• Argan and Olive Oils give intense hydration.
• Aloe vera provides an antibacterial effect, relieves irritation, reduces the severity of age spots.
• Coconut milk contains a number of acids that help maintain moisture in the dermis, strengthen the skin and smooth out shallow wrinkles. They enhance the penetration of other beneficial components into the skin.

These and other useful components in the composition of Rimmel cosmetics actively care for the skin, giving it a beautiful and healthy appearance, as well as provide long-lasting means. It would be dishonest to keep silent about negative reviews of Rimmel products, which, of course, are present.

It is worth noting that most of these reviews are the result of misuse of funds. When applying makeup, it is important to consider the features of the skin: its fat content, density, and defects. If the girl has oily, problematic skin, then with the help of the tonal basis of a light, transparent texture, she will not solve her problem in any way. Such a cream is suitable for the owner of perfect skin to slightly even out the tone and give it a little radiance. In the case of problematic dermis, it is better to use a dense, matte base.

For weathered and flaky lips, it is better to choose a lipstick also with a dense texture. If the lips are even, smooth, you can use shine or a lighter in density lipstick. In the assortment of the Rimmel trademark, you can easily pick up a product for your individual characteristics.

In the next video you will find a great overview of Rimmel cosmetics.