Now the market is so full of cosmetics that finding products at an affordable price is not difficult. But will it meet the requirements of customers and the declared quality? Not every manufacturer will be able to compete with world famous brands.
One of the leaders in the production of care and decorative cosmetics for many years is the Swedish company Oriflame. She is familiar with more than one generation of our women. Do we all know about the variety of products of this brand?
About Brand
The Swedish cosmetic brand Oriflame was founded in 1967, that is, for more than 50 years, it has been pleasing consumers with products of its own production. A manufacturing country with one name is associated with quality, reliability, environmental friendliness and durability. The company is international; there are representative offices in more than 60 countries of the world. All products are manufactured in our own factories and factories located in:
- Russia;
- China
- India
- Poland
- Sweden.
The design and creation of new Oriflame cosmetics are being worked by the employees of the Research and Development Center, which is located in Dublin.
Oriflame is successfully developing through network marketing. This means that product advertising is carried out mainly on the basis of personal impressions of consultants and positive feedback from users. This fact significantly affects the formation of pricing policy. It is possible to order cosmetics directly on the company's website without additional markups of stores or intermediaries.
Advantages and disadvantages
The cosmetics of the Swedish company Oriflame certainly have more advantages than disadvantages. Among them should be noted:
- continuous improvement of existing products and development of new products;
- introduction of modern production technologies;
- search for new ingredients and their combinations to create more effective tools;
- the company's products are not tested on animals;
- consumer and clinical trials are conducted according to the international safety protocol, up to 7,000 volunteers participate in them annually;
- Oriflame brand products have won awards many times in prestigious competitions in different countries.
In Russia, the company has been successfully developing for over 20 years. During this time, the company received only gratitude and recognition from customers.
The negative aspects include the individual intolerance of some components in the composition of cosmetics. But no one is safe from this, and it can be observed with the same probability on cosmetics from other manufacturers. Any products, including Oriflame, cannot be liked by absolutely everyone. If desired, everyone can find flaws in it. However, as practice shows and the ever-growing demand for specific products, the cosmetic products of this brand, if it has drawbacks, are insignificant and hardly perceptible.
Structure
The composition of Oriflame in its composition can be safely attributed to organic, since it contains only natural extracts of herbs and fruits. They make her hypoallergenic and safe. The formula of each tool is calculated and thoroughly studied over time.
Many may notice that among the ingredients are substances such as denatured ethanol, parabens, or phosphates. Do not be scared, they are added only in authorized dosages. Absolutely all products of the company are certified and comply with international protocols.
Variety of products
The range of cosmetics from Oriflame has more than 1000 items. These include:
- sets for complex skin care;
- series of products for hair;
- line of decorative cosmetics for different ages;
- men's and women's perfumes;
- a separate category for children;
- personal care products.
On the official website of the company you can find detailed information about each product. This is a description of the product, its composition and recommendations for use. Products are divided into categories and brands, the information is presented easily, clearly and easily.
Nursing
The luxury Oriflame series of cosmetics is presented by sets for the skin of the face NovAge. Each of 5 sets includes 5 unique products specially designed taking into account the age category of consumers:
- tonic gel for washing;
- renewing serum;
- day and night cream;
- cream for delicate skin care around the eyes.
A separate set is a complex for combating pigmentation.
It is possible to purchase each product separately, but a one-time comprehensive care will give a more noticeable result.
In the same line there is cosmetics for men. Its action is aimed at eliminating age-related changes. Available funds are:
- Shaving gel;
- energy serum;
- gel-scrub for washing;
- tonic gel for the skin around the eyes;
- anti-aging cream gel.
Oriflame Pride - Premium Caring Range Ecobeauty. It consists of the following products:
- milk for cleansing the skin;
- tonic with a refreshing effect;
- serum restoring a healthy complexion;
- nutritious oil;
- moisturizer for daily use;
- a cream that smoothes the skin around the eyes.
Natural
When creating products for daily skin care Optimals used the latest developments in the field of organics. The most optimal caring complexes have been selected, designed to solve a specific problem. The products are presented in series by skin type.
- Matting. Removes oily sheen, keeping it dull for a long time.
- Moisturizing. It is an additional source of nutrition for normal and combination skin. Evens out and refreshes.
- Anti-aging. Effectively combats visible signs of aging.
- Against pigmentation. Promotes skin renewal, removes age spots. Has sunscreen.
- For sensitive skin. Soothes and moisturizes, gently caring for the skin.
New from Oriflame - Facial Boosters. This is a revolutionary trend in cosmetology. It is enough to add a few drops to a day or night cream, and an amazing effect is provided. Optimals boosters come in handy for problematic, dehydrated, or tired facial skin. As an additional care, you can use CC-cream or day cream-fluid.
Most recently, the company has completely updated its line of natural cosmetics Love Nature. Silicone and parabens were completely excluded from its composition, leaving only organic ingredients and natural ingredients. Packaging has become biodegradable. The line includes such tools:
- face cream divided by skin type;
- cleansing shower gels and for washing;
- lotions and scrubs containing natural ingredients;
- face masks of various spectrum of action;
- shampoos and conditioners for each type of hair.
For problem teenage skin Pure Skin complex. Salicylic acid, which is part of these products, gently cleanses pores, fights with the formation of black spots and excessive fat content. The series consists of masks of various effects, cleansing and matting agents. There is also a gel that, when targeted, effectively hides acne and removes redness.
For hair
Hair Care Cosmetics Present Eleo series, Milk and Honey, HairX.
Eleo is a shampoo suitable for all hair types, conditioner, nourishing mask and 4 types of oil for various purposes. The main function of the products is recovery and nutrition. All positions have a unique chic aroma. The most dull and damaged hair after a course of using the oil will have a healthy and luxurious look.
“Milk and Honey” is the golden series of Oriflame cosmetics. It is these ingredients that are associated with health and beauty. The line contains not only hair products, but also face and body care products:
- night and day nourishing cream;
- scrub and cream for hands and body;
- soap in liquid and solid format;
- moisturizer and lotion-conditioner for the shower;
- shampoo, conditioner;
- Hair Mask.
The use of products in the complex gives an unsurpassed effect.
HairX presents 4 directions in hair care:
- protection against dandruff;
- preservation of color after staining;
- shine and nutrition;
- growth stimulation and volume creation.
Each kit includes shampoo, conditioner and a directing enhancer. Dry shampoo in the form of an aerosol is a very convenient thing on the road. HairX hair dyes are a wide palette of shades that last a long time and perfectly paint over gray hair. You can also choose styling products for every taste.
For body
The Swedish Spa series will give you the opportunity to feel in a real spa. Masks, scrubs and oils will give an unforgettable experience and help you relax.
Discover products are soap and shower gels. Pleasant prices and amazing persistent aromas do not cease to please consumers. Products are constantly being modernized, new smells are created and their bouquets are updated.
Decorative
Giordani Gold is the luxurious Oriflame line of makeup products. Constantly updated products, taking into account the latest scientific developments, are suitable for both young and mature skin. The delicate texture of the products adds sophistication to any look. The company produces the following products:
- tonal base - anti-aging, persistent mineral, matting, fluid;
- powder - friable, mineral, in balls;
- Base makeup;
- CC-cream of different shades;
- pencils and eyeliner;
- Mascara;
- eye shadow - the widest range of colors;
- lipsticks - matte, cream, liquid, anti-aging;
- gloss, lip balms and pencils;
- blush in balls or stick;
- nail polish.
The One line is designed for the younger generation and has a huge range. All types of products are almost the same as in Giordani Gold, but more diverse and versatile. Products that can only be found in this series:
- a huge selection of mascaras with a variety of brushes;
- spray for fixing makeup;
- corrector with the effect of highlighting;
- color changing lip balm;
- lip balm that instantly enlarges.
Bright youth novelty - OnColor line of cosmetics. The most budgetary and affordable prices are designed for students and students. These are quite worthy products that help to look great all day.
Review Reviews
On the official website of Oriflame, you can find customer reviews of each product. Other sites and forums also have enough information about the cosmetics of this brand. Most consumers agree on one thing: Oriflame products are good, their price is affordable, and the quality is excellent. Of course, there can be no such clients to whom something did not suit the type of skin or hair, any ingredient caused an allergic reaction or the result did not meet expectations. This is a completely natural phenomenon. From here, negative comments and calls are made to never buy this product.
The opinion of cosmetologists is clear and obvious: you need to adhere to the rules for care and applying makeup, listen to your body and have your own opinion.
There are more positive reviews about cosmetics than negative reviews. And if you compare them with the life of the company, which is more than 50 years, then everything will become clear by itself.
In the next video, you will find a detailed overview of Oriflame cosmetics.