Estee Lauder cosmetic corporation, which began its official existence in 1946, is still recognized worldwide thanks to the use of high-tech production lines that allow it to produce products of unsurpassed quality. The company offers the public face care products, perfumes, makeup and hair care products.
Features
It all started with the fact that Este and her husband Joseph Lauder at night prepared creams in the kitchen of the restaurant they bought, and during the day the girl walked around the city and offered free samples to passers-by. In the future, the idea of a free gift after each purchase became a chip of the company, gradually other large manufacturers began to use it. The tradition that originated at the origins of the enterprise is being continued by the children and grandchildren of Este Lauder.
The issue of packaging tone for manufactured products required immediate resolution from the first days of the company.
Having run around the shops selling cosmetics and bathrooms of friends, Este Lauder chose a turquoise color, believing that this tone will be in harmony with all shades of the interiors.
Range
Possessing such traits as responsibility and hard work, Estee Lauder selected the same employees for work. In a short time, the company's cosmetics became known around the world and literally swept away from store shelves.
Best-selling Estee Lauder products:
- serum Idealist Pore Minimizing Skin Refinisher - narrows the pores and gives the face skin smoothness and silkiness;
- concealer Double wear - evens out the tone, creating a matte surface, has incredible stability;
- cream powder Individualist - once you try, you will appreciate forever;
- lipstick Signature - a unique gel complex creates a feeling of comfort for the entire time of use, the smell of figs and the aroma of vanilla are crazy, plus everything - an acceptable price of the goods;
- Mascara MagnaScopic Maximum Volume - Special unique Expandex technology creates an incredible amount of eyelashes, increasing them 4 times, the color is saturated, the tones are black, brown, purple, blue;
- Eau de Parfum Pleasures - Being introduced in 1995, the product is still popular, the harmonious combination of lilies, violets, peonies, black lilacs has a crazy attraction.
The company marks the beginning of each season of each year with the release of a new collection of decorative cosmetics.
Estee Lauder perfumes-novelties of new toilet water deserve a decent assessment of the Russian consumer:
- Modern Muse Nuit;
- Aegea Blossom.
Each product is distinguished by a unique aroma that gives pure pleasure.
Makeup Kit December PWP
Buying Estee Lauder cosmetics will cost less if you purchase it in a kit, and you can also present such a kit as a gift. A great option for both cases would be Estee Lauder makeup in the December PWP kit.
It consists of:
- clutch bag of red color;
- set of eyeshadow Pure Color Envy Sculpting Eye shadow Compact - 9 shades;
- pomade Pure Color Envy Sculpting Lipstick 3.5x2 pieces, shades - 130 Intense Nude, 420 Rebellious Rose;
- mascara base "Small black primer" 6 milliliters, Sumptuous Extreme Block (01);
- Mascara Sumptuous Extreme;
- eyebrow pencil Brow Now Brow Defining Pencil, full volume (shade Light Brunette).
The December PWP kit manufacturer is China.
Beautician reviews
Numerous reviews of cosmetologists suggest that Estee Lauder products work in accordance with the company's principle - to give mood and joy to people. Corporation cosmetics are distinguished by:
- convenience;
- quality;
- efficiency;
- durability.
Each product of the company is equipped with detailed product information and instructions for use. At Estee Lauder, a Call Center, or a call center, has been created to handle incoming calls from customers or potential buyers. The staff of the company consists of hardworking and owning the highest rules of ethics employees. The use of high technology and innovative discoveries allows us to produce products of unique compositions with an extension of validity for the entire time of use. High efficiency products provide confidence and comfort for the whole day.
Many cosmetologists note quality and ease of use of a universal restoration complex for the face in the form of ampoulescontaining serum concentrate and oil elixir. The product has regenerative properties, maintains water balance, special technology Chronolux AL neutralizes the effects of external stimuli. Convenience lies in the fact that the ampoule can be used anywhere and at any time of the day. The use of this product in the summer is not recommended - the oil base can create a feeling of oily skin on a hot day.
The highest rating of makeup artists awarded serum care, eg, Perfectionist pro able to tighten the line of cheekbones and chin due to special ingredients, serum Clear difference with a content of 0.5% salicylic acid is highly effective in smoothing the tone and is intended for problem skin.
From the admiring reviews of cosmetologists, one can judge the quality and effectiveness Advanced Night Repair Eye Cream having 25 patents and used to combat age-related changes. The cream has a specific purpose and is not recommended for young people.
In relation to a set of decorative cosmetics December PWP (made in China) the opinions of makeup artists differ insignificantly. Almost everyone likes the appearance of the package, the reasonable price of the goods. The products included in the kit comply with company quality standards.
However, in the judgments of some cosmetologists there are doubts about the relevance of the color shades of the palette of shadows in the set for the present.
In the next video you will find a detailed overview of Estee Lauder cosmetics.