Belarusian hair cosmetics: features and brand overview

Belarusian hair cosmetics is widely used in beauty salons and managed to establish itself as a good alternative to expensive European products. Companies from this country have relied on the creation of original products that give a pronounced effect from the first application. By purchasing a filler or spray, masks, serums and other professional cosmetics from Belarus, there is no doubt that it will prove to be the best.

Among the obvious advantages of Belarusian cosmetics are the following.

1. Budget cost. Mass market products are not overvalued; they are sold at a reasonable price.
2. Ergonomic packaging. Bottles, tubes, jars of funds have a pleasant shape and discreet, but recognizable appearance.
3. Availability of professional lines and series for home care. You can choose an option that is adapted to the needs of a particular consumer.
4. Quality control. It is installed at the state level, in addition, Belarusian hair cosmetics additionally passes international certification according to EU and Russian standards.
5. Respect for the environment. Production is environmentally friendly.
6. Own laboratories and technological developments. Companies invest in improving the formulas of their products, do not save on research.
7. Dividing funds into rulers. When combining them within the series, it is possible to obtain an increase in efficiency, to avoid the manifestation of allergic reactions.

Belarusian cosmetics also have disadvantages. They usually include a limited range of products.In many lines there are only basic shampoos and balms that do not allow the elimination of local problems of hair and scalp. A low level of product quality is also worth considering, preservatives in the composition can cause itching, negative skin reactions.

Belarusian cosmetics are represented on the market quite diverse. The best products and their manufacturers deserve special attention.

Under this brand, two manufacturers of Belarusian cosmetics are immediately united: Vitex CJSC and Belita LLC. Enterprises have their own research center and offer a wide range of products. Among home care products, shampoos against loss and for strengthening hair, tonics, masks can be noted. The Plex Therapy filler Beauty Injection for express bonding is also of great interest.

The professional series of hair cosmetics includes the following lines.

• Bio-Tox Professional Hair Repair. Serums, shampoos with a pronounced restorative effect are presented here.

• Professional Line. A line of styling and hair care products. It includes shampoo creams, shampoo-peels, cares to protect the color. This also includes the famous Revivor balm, ordinary and with lecithin, voluminous on wheat, styling wax.

• Professional hair care. In this line you can find serum with the effect of lamination, two-phase mega-shine, spray strengthening, a mask with the effect of aminoplasty, shampoo, foams and styling varnishes, modeling cream pastes.

• Professional Hair Repair. This range includes Argan Oil hair oil, which guarantees the restoration of the porous structure, a biomolecular reducing agent, serum reconstructor and balm-wrapping in ampoules. SOS mask is also popular, which in combination with shampoo gives deep hydration and recovery.

• Professional Hyaluron Hair Care. A line in bright purple packaging containing hyaluronic acid for revitalization. Here you can choose balm, fluid, styling mousse, shampoo.

• Professional Organic Hair care. Here are products with an organic composition based on keratin. Among the popular products are a nourishing mask, a spray, an elixir oil with phytokeratins, a sulfate-free shampoo, and a light-conditioning milk conditioner.

• Studio Style. Shown here are thermal shine protection with a 2-phase action, express foam and nail polish for styling, gel for creative styling, a disciplining serum that simulates a spray with the effect of giving volume.

Middle-class cosmetics, produced since 1995. The brand emphasizes the careful selection of ingredients, does not test its products on animals, and prefers environmentally friendly raw materials. The company has 2 own research laboratories, where new series are being developed. The line of hair care is not too wide. It includes only 17 tools to take care of the beauty of the hairstyle.

Among the popular hair products from Belkosmex can be noted universal shampoo and conditioner suitable for all types of hair. In addition, there are products for solving specific problems.

A brand owned by the Belarusian company Belgates. It was created in 2007 with the support of foreign investors who invested in the construction of a modern plant according to GMP standards. The company ensures the maintenance of European quality products at very reasonable prices. The company produces 10 series of hair cosmetics.

• "7 herbs / 7 oils." This includes micellar shampoo, activating balm and a firming mask to stimulate hair growth, silicone-free spray on plant materials. In the “oil” part of the collection, it is worth highlighting balm filler, a two-phase spray with the effect of lamination, a mask and shampoo with micelles.

• Inspiration. A traditional, caring range in bright colors and fragrance with aromas of herbs and flowers. There are shampoos, masks, serum, balm and hair conditioner.

• Valeur. Professional series without mineral oils, cheap silicone, parabens. Includes patented conditioning and thermal protection components. All indelible formulations contain plant extracts, almond and silk proteins, D-panthenol, keratin and other valuable ingredients.

• Green Style. These are soft shampoos and shower gels with extracts of avocado, aloe, passionflower, pineapple, orange, mint. The composition also contains the original membrane lipid complex. The intensive conditioning effect of the product provides a significant increase in the brightness of the hair color, easier combing, softness and suppleness of the strands in styling. All shampoos, conditioners, masks do not contain silicone and mineral oils.

This brand is one of the best on the Belarusian market and really corresponds to the declared high class of cosmetics. But other lesser-known brands are worthy of attention. Among them is Marta, a company operating since 1996. The company successfully cooperates with professionals in the field of medical and preventive procedures, pays great attention to expanding its product lines.

Markell and Floralis brands specializing in face, body and hair care are approximately at the same level.

When choosing hair care products among Belarusian cosmetics It is worth focusing on a number of simple and understandable rules.

1. Define goals. If we are talking about constant care, it is better to choose natural cosmetics with a minimum content of chemical ingredients. To achieve a quick result, silicone-based formulations are suitable. If such tools are not used too often, this is completely acceptable.
2. Take into account the type of hair. Increased dryness, fat content require an individual approach to cleansing. For dyed hair, compositions are issued that prevent the washing out of the brightness of the color.
3. Highlight the structure of the strands. Means for curly hair prevent fluffing, help to form beautiful curls. For direct - contribute to the formation of glossy, mirror shine. Deprived hair should avoid additional weighting.
4. Learn composition. Organic cosmetics are practically not found in Belarusian companies. But you can find separate lines close to this status: without parabens, silicone, sulfates and other chemically aggressive substances.
5. Take into account the release date, shelf life. If the product has an expiration date, it is best to leave it on a shelf in the store.

According to buyers, Belarusian hair cosmetics fully justifies its “national” status. Most of the goods here are produced and sold in the mass market segment. As part of most professional tools present silicone, allowing to give hair elasticity, volume, obedience in styling. Absolutely all consumers note these properties of Belarusian cosmetics. However, some brands have sparing and eco-friendly products for example, Belita soft shampoo with phytokeratin, available without parabens, sulfates, dyes, and silicone.

According to beauticians and hairdressers, Belarusian hair cosmetics fully meets salon quality standards. There are no bright fragrances and dyes in it, the consistency and packaging volumes of all products are optimal for use in the framework of professional work.

According to ordinary buyers, The main advantages of products from Belarus are affordable cost and a large amount of packaging. The consistency of the funds is quite thick, they are well distributed along the entire length of the hair, do not flow. Reviews of fans of Belarusian brands most often sound positive in relation to middle-class products, and mass-market cosmetics are not too different from competitors' offers.

Review of Belarusian hair cosmetics see below.