Professional hair cosmetics Alterna

Strong and healthy strands shine and are easy to comb, they are convenient to collect in a hairstyle or make a magnificent styling. However, reality often brings unpleasant surprises: intense dyeing, drying and styling, a lack of vitamins negatively affect the hair structure.

The result is dryness, cross section and brittleness. And many begin to think about how to restore the health of curls. Fortunately, there is a way out. Alterna's professional beauticians and world-class brand have developed products that bring vitality back.

The Alterna brand was founded in 1997 and quickly became a popular cosmetic concern with new standards for the quality of hair care. Innovation and effectiveness came to the fore in the creation of exclusive cosmetics, bioactive technology stood up to protect health and beauty. The brand does not use sulfides, parabens, chlorides, synthetic dyes. It uses natural ingredients and produces environmentally friendly products.

Alterna creates high-quality cosmetics, it is chosen by the stars, whose presentable appearance is the key to success in a business or creative career. Nicole Kidman, Tom Cruise, Alec Baldwin, George Clooney, Liv Tyler, Jessica Alba have become regular customers and fans of Alterna cosmetics.

Funds from different series take care of hair restoration:

• Color Hold - protection and preservation of color;
• Anti-Aging and Luxury Ten - strengthening and nutrition;
• Caviar - rejuvenation;
• Bamboo Smooth - smoothing.

A unique therapeutic effect is exerted by any of the listed rulers.Cosmetic brand products are aimed at restoring problem areas after the first application. Preparations not only transform, eliminating brittleness and dryness, but also protect against burnout in the sun. Cosmetics are considered harmless to hair and scalp, and it is also practically hypoallergenic.

Experts recommend changing cosmetics from time to time, as it becomes addictive to one line of cosmetics, and the result of using your favorite shampoo becomes less effective. When choosing a new product, they are guided by:

• on the type of hair;
• general condition of curls;
• seasonal conditions;
• regularity of use;
• desired effect.

For example, the hair is dried up by dyeing, the summer is hot, and you need to return it to shine, protect it from the sun and heat, give additional volume. Even a complete set, which includes shampoo, balm, mask, oil, mousse, is not always capable of meeting expectations.

Popular remedies are mainly aimed at eliminating any one drawback, for example, split ends or dandruff. In this case, an integrated approach to solving a number of problems is required:

• preservation of color of colored strands;
• moisturizing and nourishing the hair shaft;
• giving volume;
• sun protection and heat.

Consider the main series that the brand offers its customers.

There are daily care products in this series. The composition includes bamboo extracts and other components. For example, Candy oil is added to enhance smoothness, and fine hair products include Peruvian ginseng root extract. There are shampoos, conditioners, masks, oils, sprays. All products of the series have a delicious aroma and pleasant texture.

This series is aimed at rejuvenating the hair structure. The cosmetic complex protects against aging and helps repair damage caused by coloring, curling and drying. The main component of the line is caviar extract, which includes omega-3 fatty acids. Vitamin C and cytokinins in the composition will help nourish the hair and restore its original appearance.

The series includes different directions:

• Volume - for thin weakened hair;
• Blonde - for fair hair;
• Clinical - against hair loss;
• Repair Rx - to repair damaged hair.

Infinite Color Hold is part of the Caviar series and is designed to protect dyed hair. The line takes care of the strands after painting. Intensive dyes dry out the hair structure, so nutrition and protection after the dyeing procedure are simply necessary. The comprehensive line includes shampoo, conditioner, serum, spray.

The composition contains antioxidants, extracts of black caviar, raspberry and sunflower oil, healthy vitamins. The special composition of the product will strengthen, give smoothness and strength, protect against the harmful effects of a hair dryer, ultraviolet radiation, dry and polluted air exhausts. A series guarantees preservation of the initial bright color received in salon.

This luxury series gives the hair a real perfection. The unique formula of the top 10 ingredients moisturizes, nourishes, protects, preserves color, gives shine and silkiness. Includes shampoo, conditioner, mask and spray to create a hairstyle.

High-quality products for creating an effective look are included in all Alterna cosmetics lines. Depending on the series, they rejuvenate and strengthen, give shine and moisturize, protect from damage during styling, nourish.

Cosmetic brand Alterna produces professional products used by stylists in beauty salons and centers. The components in cosmetics improve the condition of the skin, roots, hair shaft and have a healing and healing effect.Different series are aimed at solving certain problems. There is a Color line to enhance color and protect against the negative effects of staining. There is a specially designed care for blond hair - Blonde.

The main advantage of cosmetics is that all these products of the highest class are suitable for use in the salon and at home. The main lack of funds is a rather high price. Not everyone can afford such products, in addition, there are negative responses that cosmetics can overdo curls. Also, some girls say that special splendor should not be expected.

In the next video you will find additional information about professional hair cosmetics Alterna.