Back in 1958, jeans from the Rifle brand appeared thanks to the efforts of two brothers Fiorenzo and Julius Frattini. Then they could not even imagine that in half a century their products would be in great demand.
Rifle jeans are characterized by stylish tailoring, high quality materials and classic style.
A bit of history
The word "Rifle" is translated from English as a rifle. This name was chosen for the Italian brand of fashionable and high-quality jeans. This brand made a splash in the late fifties of the last century. For Europe, jeans were exclusive, because they were in demand only in America.
The Italian brand could not long hold a leading position in the European market, but its products took a worthy place in the countries of Eastern Europe.
But already in the late eighties, Rifle jeans again began to be in demand among women of fashion in Western European countries.
The company began to apply a new technology for dyeing products. Denim was washed in a solution with acid, which gave the fabric extra density, as well as the original color.
Today the company changed its name to Rifle SpA a little, but it also belongs to the Frattini family. She continues to offer her fans stylish models, new styles and unusual color schemes.
Models
The Italian brand Rifle produces three lines:
- Casual wear for everyday wear;
- DENIM in the form of jeans;
- Accessories - fashion accessories that will help to decorate any look.
The brand offers everything necessary for the embodiment of a finished bow.
Rifle produces luxury denim jeans. Fans of the brand are connoisseurs of classics who pay attention to the quality and cut of products.
The company focuses on wealthy people who follow the latest trends in fashion development. For this reason, Rifle offers a small lineup for young people.
The brand creates separately models from the Antifit series, which is characterized by a free cut and is designed to create a unique look in a casual style. The highlight of the brand is the original model in the style of the eighties due to the free cut and a slight narrowing at the bottom of the legs.
Some jeans are labeled Rigid, which indicates that the product was not washed after sewing. This allows starch to be kept between the fibers. Just after a few socks, the jeans take on an individual shape and fit perfectly.
A distinctive feature of Rifle jeans is the convenience of the design, as well as the use of decorative elements. Many models are decorated with unique embroideries and prints, fashionable scuffs. A wide range of colors allows you to create unique bows, not to limit yourself in your choice.
The classic model, which was popular in the Soviet Union, became five-pocket denim jeans. This model has several features:
- straight cover;
- high rise;
- rounded back pockets decorated with double stitching in the form of a wave;
- outside with a side seam without using stitching;
- double stitch seam;
- cardboard label on the belt;
- there is a flag on the right side of the back pocket.
Some lots of jeans were decorated with canvas belts of different colors. This innovation really liked the youth.
The main style of women's Rifle jeans is skinny, which are perfect for girls with a slim figure. Owners of short stature can safely complement stylish bow with high-heeled shoes.
Selection tips
Rifle jeans are not cheap, so fakes are common.
In order not to fall for scammers, you need to pay attention to several nuances when choosing a jeans model:
- The company uses exclusively red or mustard brown threads to create seams.
- On one of the back pockets there is always a patch with the brand logo. It also uses a reddish-brown color scheme.
- On the inside of the belt there is a tag on which the basic rules for caring for the product are indicated.
Reviews
Many fashionistas have jeans from the Italian brand Rifle in their wardrobe, because it is the personification of high quality and perfect cut.
Buyers note that Rifle products belong to the elite class, because it is not cheap. But the classic cut, luxurious models easily compensate for this drawback.
Rifle jeans are suitable for creating a fashionable look for any situation: for every day, for walking with friends, for work or for a special occasion.
