Armani exchange

Armani Exchange is a world famous Italian brand. It is an offshoot of the parent brand Giorgio Armani and is very popular. His philosophy is three criteria: elegance, comfort and nothing more.

Armani Exchange is a subsidiary of Giorgio Armani Fashion House. This is the youth branch of the world empire of Armani. Its history originates in 1991, however, over the 26 years of its existence, the brand has managed to become popular and desired.

At first it was just a new collection of the same name, intended for a youth audience from 18 to 28 years old. It had bright colors and unusual prints. The collection, which emphasized luxury, classic and individuality, made a splash. Therefore, the couturier decides to open a new sub-brand after Emporio Armani, which was a resounding success.

Armani brings fresh notes to the classics, originality and premium style. The company's success is due to the multifaceted talent of brand founder Giorgio Armani. This is a catwalk clothing adapted for residents of a metropolis. The designer of this brand was inspired by street chic culture, dance music, the freedom and style of ordinary people.

Giorgio Armani's talent touched more than just clothes. Armani Exchange launches a stylish youth line of shoes, glasses, accessories and jewelry. The brand is designed for the mass consumer, but the quality of any product is characterized by a high level of performance.

Giorgio Armani tried to have everything in the line for composing a fashionable look. The brand is intended for residents of the metropolis who do not want to lag behind the fashion trends of our time. This is the choice of those who know a lot about the quality and unsurpassed style of the famous Italian.

Couturier allows everyone to join the world of beauty. These are stylish youth clothes, fashionable shoes, current accessories (caps, baseball caps, bags, backpacks, watches and glasses) that make any set spectacular and impeccable.

The collections of youth clothes from Armani are distinguished by beauty, convenience and comfort. They are divided into male and female lines. Products are made from high quality natural textiles that meet international quality standards and have hygienic properties. The company itself is not engaged in the production of materials: it orders all the necessary raw materials from suppliers who specialize exclusively in the production of textiles for Armani.

Youth collections consist of eclectic clothing that combines strict classics and provocative sexuality. In each line, a talented hand of a great designer can be traced, products are characterized by aristocracy, powerful energy, magnetism and a bright temperament. This is the relaxed style of Milan, London, New York and Tokyo combined under one label.

The basis of the youth line is casual wear. These are printed T-shirts, shirts, blouses, skirts, dresses, trousers, jeans, hoodies, sweatshirts, jumpers, hoodies, shorts, long sleeves, raincoats and denim jackets, sweatshirts, home goods and leisure items.

Most of the collections are made in Armani's favorite shades: classic white, black, gray, beige, burgundy. Partly this explains the popularity of models: the classic exists outside of time, these shades are always relevant. Often collections are diluted with products in red, blue, smoky blue, olive, carrot and cream colors. Basically, products are made in one tone without a pattern

Shoes from "Armani" is represented by a wide range of assortment. These are classic boats, ballet shoes, sandals, high-heeled shoes, moccasins, boots, sneakers and sneakers. The color scheme adheres to Armani's favorite colors, and the form is very diverse. These are elegant shoes with a thin narrow-toed stilettos made of combination leather, flat suede moccasins, classic low-heeled sandals, laconic sneakers made with minimal decor. No matter how different the design of the models, simple or elegant, in Armani shoes there is nothing superfluous.

Denim espadrilles will harmoniously fit into any urban set of a modern fashionista. Models made of lace fabric on a textile lining are very light, they will provide legs with maximum comfort and air access. The flat sole is ideal for active natures and those who spend a lot of time on their feet.Elegant shoes with medium heels are simply created for dynamic girls: classic and zero decor are what you need in the fast pace of modern life.

The versatility of Giorgio Armani's talent is amazing. The brand is designed for the middle class of society, but the quality, components and design of accessories remain premium. Bags are the main indicator of status and sophisticated taste, worthy of the completion of a luxurious bow.

Such an accessory is the dream of every woman. Made of patent leather, embossed and matte genuine leather in your favorite couturier shades, they harmoniously fit most wardrobe items. Summer models are made from vintage denim, textiles, perforated leather and knitted fabric. In addition to the classics, powdery and coral shades were added to the palette of colors. The bags of the brand are distinguished by a laconic cut and minimal design: they are a godsend for a classic set or a daring casual.

Armani hats are designed specifically for the youth brand. These are stylish and daring models, often made without decor. The emphasis of each product is material, excellent fit and brand name. The main palette is predominantly dark shades (black, gray, swamp). Often models are made with contrasting inserts of up to three different shades in one product.

Print models are very interesting. It can be colorings with letters, made in the style of minimalism, combined accessories from plain textiles and stripes, with a logo or abstract motif. The sub-brand differs from other Armani branches in that it is more concise and universal: it fits almost any wardrobe clothes. A | X caps and baseball caps are combined with jeans, shirts, t-shirts, tops, shorts, trousers and other things.

Stylish additions to the image from the Fashion House will not leave indifferent any fashionista.

The watches of the youth brand look premium, they have a leather strap with the brand logo. The back of the watch shows the model. The design of the dial itself is unique and at the same time discreet. The designer knows how to show style and peculiarity, without resorting to flashy elements. Even the presence of small crystals does not interrupt the integrity of the composition, but emphasizes the special status. Models may not have numbers, and instead of the number 12, the A | X logo is often located.

Brand points are always at the peak of popularity. They are harmoniously combined with any clothes, they are chosen by many celebrities. Numerous reviews on the Internet speak of the unsurpassed quality of accessories: they are worked out to millimeters, have a thematic shape. Favorites of the season are the “aviators”, “butterflies” and the traditional “cat's eye”.

A feature of the size of the company is the orientation of the products to medium growth. They will be "larger" undersized fair sex. This also applies to small sizes. Italy has its own marking. It is different from European. Choosing a particular model, you need to focus on a special measurement table.

The Armani Exchange brand receives a ton of rave reviews. The brand’s clothes successfully fit into the dynamics of the modern metropolis, it is stylish and fashionable. Accessories emphasize the delicate taste of the owner. Brand products look expensive and are worn long enough. Company bags are chosen for reliability, practicality, capacity, although it is noted that the length of the handle is not regulated in some models.